Published by China Renmin University Press, 2023
ISBN 10: 7300314570 ISBN 13: 9787300314570
Language: English
Seller: liu xing, Nanjing, JS, China
US$ 92.42
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Add to basketpaperback. Condition: New. Paperback.Pub Date:2023-03 Pages:321 Language:Chinese Publisher:China Renmin University Press Marketing Research (3rd Edition) (New 21st Century Marketing Series Textbook) is based on the background of the development of the digital economy. highlighting the basic theories. principles and methods of marketing research. On the basis of the second edition. the relevant chapters have been simplified and adjusted: the Experimental Method chapter has been simplified. and the overview of the experi.