Language: English
Published by CreateSpace Independent Publishing Platform, 2017
ISBN 10: 1548279021 ISBN 13: 9781548279028
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by CreateSpace Independent Publishing Platform, 2017
ISBN 10: 1548279021 ISBN 13: 9781548279028
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by CreateSpace Independent Publishing Platform, 2017
ISBN 10: 1548279021 ISBN 13: 9781548279028
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
US$ 23.36
Quantity: Over 20 available
Add to basketCondition: As New. Unread book in perfect condition.
Language: English
Published by CreateSpace Independent Publishing Platform, 2017
ISBN 10: 1548279021 ISBN 13: 9781548279028
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
US$ 24.67
Quantity: Over 20 available
Add to basketCondition: New.
Language: English
Published by Createspace Independent Publishing Platform, 2017
ISBN 10: 1548279021 ISBN 13: 9781548279028
Seller: CitiRetail, Stevenage, United Kingdom
US$ 27.91
Quantity: 1 available
Add to basketPaperback. Condition: new. Paperback. This is one of few books candidly discussing the historical divide between sales and marketing disciplines, while providing insights and techniques to address it. Pulling in the Same Direction is a useful hands-on guide for those involved with business-to-business sales and marketing-helping you align Sales and Marketing for optimum results. This book outlines a systematic approach which will help you: - Understand the true essence of the Sales and Marketing gap - Learn how CRM tools improve or worsen this divide - Break down walls between the disciplines to improve effectiveness - Establish common ground using a shared sales process - Align Sales and Marketing to ensure everyone is Pulling in the Same Direction To help you use these insights and principles, Pulling in the Same Direction takes you through a sample sales process. This provides you with hands-on, detailed applications at each phase in the process to help you successfully implement the book's principles within your organization. The principles in this book result from the authors' real-world applications- producing sales successes in aerospace, automotive, power generation and other industries. The authors developed this book to share their experience and help you get Marketing and Sales Pulling in the Same Direction. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.