Paul Farris (404 results)

Condition: good. Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly. Farris, Cat; Breckel, Heather (illustrator). …

Hardback. Condition: Very Good. Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today?s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.   The authors show how to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and ?triangulate? to optimal solutions. You?ll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors? power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. For every metric, the authors present real-world pros, cons, and tradeoffs--and help you understand what the numbers really mean.   This edition introduces essential new metrics ranging from Net Promoter to social media and brand equity measurement. Last, but not least, it shows how to build comprehensive models to support planning--and optimize every marketing decision you make:   ·    Understand the full spectrum of marketing metrics: pros, cons, nuances, and application ·    Quantify the profitability of products, customers, channels, and marketing initiatives ·    Measure everything from ?bounce rates? to the growth of your web communities ·    Understand your true return on marketing investment--and enhance it   This award-winning book will show you how to apply the right metrics to all your marketing investments, get accurate answers, and use them to systematically improve ROI.…

Hardback. Condition: Good. Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today?s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.   The authors show how to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and ?triangulate? to optimal solutions. You?ll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors? power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. For every metric, the authors present real-world pros, cons, and tradeoffs--and help you understand what the numbers really mean.   This edition introduces essential new metrics ranging from Net Promoter to social media and brand equity measurement. Last, but not least, it shows how to build comprehensive models to support planning--and optimize every marketing decision you make:   ·    Understand the full spectrum of marketing metrics: pros, cons, nuances, and application ·    Quantify the profitability of products, customers, channels, and marketing initiatives ·    Measure everything from ?bounce rates? to the growth of your web communities ·    Understand your true return on marketing investment--and enhance it   This award-winning book will show you how to apply the right metrics to all your marketing investments, get accurate answers, and use them to systematically improve ROI.…

Condition: like_new. Book is in like new condition with only potential shelf wear. No marking or highlighting.

Condition: Very Good. Former library copy. Shows minimal signs of wear and previous use. Can include notes/highlighting. A portion of your purchase benefits nonprofits! - Note: Edition & format may differ from what is shown in stock photo & item details. May not include supplementary material such as toys, access code, dvds, etc. Farris, Cat; Breckel, Heather (illustrator).…

Hardback. Condition: Good. Dr. Zomboss invents a Cold Crystal, which is capable of freezing Neighborville, creating an eternal winter and burying both plants and humans in snow and ice! With most of the benevolent, zombie-battling plants chilled and immobile, Zomboss hopes to lead his cold-blooded zombie troops on a mission to overrun the city. It's up to Nate, Patrice, Crazy Dave, and the fieriest plants to adapt, fight on, and save Neighborville - with the help of pirates. Farris, Cat (illustrator).…

Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Farris, Cat (illustrator).…

hardcover. Condition: Good. Fast shipping and order satisfaction guaranteed. A portion of your purchase benefits Non-Profit Organizations, First Aid and Fire Stations. Farris, Cat (illustrator).

Condition: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.

Condition: acceptable. This copy has clearly been enjoyedâ"expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps. Farris, Cat (illustrator).

Hardback. Condition: Good. The unthinkable happens when Chestbeard.asks for help! Pirates would rather walk the plank than ask for help, and they do not like walking the plank! With a seemingly endless infestation of zombie imps aboard his ship, Chestbeard sails to Neighborville Harbor and enlists Patrice, Nate, and Crazy Dave in clearing out the impfestation! Paul Tobin (Bandette, Genius Factor) collaborates with artist Cat Farris (Plants vs. Zombies Volume 13: Snow Thanks, The Ghoul Next Door) for a brand-new Plants vs. Zombies original graphic novel. Farris, Cat; Breckel, Heather (illustrator).…

hardcover. Condition: Good. Crease/tear to cover. Farris, Cat; Breckel, Heather (illustrator).

Hardback. Condition: Good. Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today?s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.   The authors show how to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and ?triangulate? to optimal solutions. You?ll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors? power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. For every metric, the authors present real-world pros, cons, and tradeoffs--and help you understand what the numbers really mean.   This edition introduces essential new metrics ranging from Net Promoter to social media and brand equity measurement. Last, but not least, it shows how to build comprehensive models to support planning--and optimize every marketing decision you make:   ·    Understand the full spectrum of marketing metrics: pros, cons, nuances, and application ·    Quantify the profitability of products, customers, channels, and marketing initiatives ·    Measure everything from ?bounce rates? to the growth of your web communities ·    Understand your true return on marketing investment--and enhance it   This award-winning book will show you how to apply the right metrics to all your marketing investments, get accurate answers, and use them to systematically improve ROI.…

Hardback. Condition: Very Good. Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today?s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.   The authors show how to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and ?triangulate? to optimal solutions. You?ll discover high-value metrics for virtually every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors? power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. For every metric, the authors present real-world pros, cons, and tradeoffs--and help you understand what the numbers really mean.   This edition introduces essential new metrics ranging from Net Promoter to social media and brand equity measurement. Last, but not least, it shows how to build comprehensive models to support planning--and optimize every marketing decision you make:   ·    Understand the full spectrum of marketing metrics: pros, cons, nuances, and application ·    Quantify the profitability of products, customers, channels, and marketing initiatives ·    Measure everything from ?bounce rates? to the growth of your web communities ·    Understand your true return on marketing investment--and enhance it   This award-winning book will show you how to apply the right metrics to all your marketing investments, get accurate answers, and use them to systematically improve ROI.…

Condition: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Farris, Cat (illustrator).

Condition: very_good. Fast & Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Farris, Cat (illustrator).

Hardcover. Condition: Fair. No Jacket. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Farris, Cat; Breckel, Heather (illustrator).

Hardcover. Condition: Fair. No Jacket. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Farris, Cat; Breckel, Heather (illustrator).

Hardcover. Condition: Fair. No Jacket. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Farris, Cat; Breckel, Heather (illustrator).

Hardcover. Condition: Fair. No Jacket. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Farris, Cat; Breckel, Heather (illustrator).

Hardcover. Condition: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Farris, Cat; Breckel, Heather (illustrator).

Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condition: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Farris, Cat (illustrator).

Condition: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Farris, Cat (illustrator). …

hardcover. Condition: Very Good. 2nd ed. Used - Very Good.

Hardback. Condition: Good. Dr. Zomboss invents a Cold Crystal, which is capable of freezing Neighborville, creating an eternal winter and burying both plants and humans in snow and ice! With most of the benevolent, zombie-battling plants chilled and immobile, Zomboss hopes to lead his cold-blooded zombie troops on a mission to overrun the city. It's up to Nate, Patrice, Crazy Dave, and the fieriest plants to adapt, fight on, and save Neighborville - with the help of pirates. Farris, Cat (illustrator).…

Hardcover. Condition: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Farris, Cat (illustrator).