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Translations of the classic textbook of Business Administration: Marketing Strategy(Chinese Edition)
- Softcover
Seller: liu xing, Nanjing, JS, Chinaliu xing
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US$ 106.50
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paperback. Condition: New. Paperback. Pub Date :2014-05-01 Pages: 228 Language: Chinese Publisher: Gezhi Press Strategic Marketing will be produced in a changing market environment multifarious kinds of marketing strategy theories. methods. tools. screening. induction . concluded that the formation of versatility and broad appli…cability of the framework have. The book is in line with the practice in order to apply these theories. methods and tools. Each chapter is interspersed with examples and explain the use of tools.