ISBN 10: 7561590407 ISBN 13: 9787561590409
Language: English
Seller: liu xing, Nanjing, JS, China
US$ 89.67
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Add to basketpaperback. Condition: New. Language:Chinese.Paperback. Pub Date: 2023-09 Publisher: Xiamen University Press Marketing research and analysis serves marketing decision-making and is an indispensable part of marketing. This textbook is closely centered around this theme to conceive and design the structure and content of the textbook. with equal emphasis on theoretical research and practical methods. The book has a total of fifteen chapters. including an overview of marketing surveys. the marketing survey process. types o.