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Published by Bloomsbury Publishing USA, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Better World Books, Mishawaka, IN, U.S.A.
Book
Condition: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Published by Bloomsbury Publishing USA, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Better World Books, Mishawaka, IN, U.S.A.
Book
Condition: Good. Used book that is in clean, average condition without any missing pages.
Published by Quorum Books, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Ergodebooks, Houston, TX, U.S.A.
Book
Hardcover. Condition: Good.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Irish Booksellers, Portland, ME, U.S.A.
Book
Condition: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Basi6 International, Irving, TX, U.S.A.
Book
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Book
Condition: New. Brand New Original US Edition.We Ship to PO BOX Address also. EXPEDITED shipping option also available for faster delivery.This item may ship from the US or other locations in India depending on your location and availability.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: SMASS Sellers, IRVING, TX, U.S.A.
Book
Condition: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed. This item may ship from the US or our Overseas warehouse depending on your location and stock availability. We Ship to PO BOX Location also.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: GF Books, Inc., Hawthorne, CA, U.S.A.
Book
Condition: Good. Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting.
Published by Bloomsbury 3PL, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Buchpark, Trebbin, Germany
Book
Condition: Akzeptabel. Zustand: Akzeptabel - Gebrauchs- und Lagerspuren. | Seiten: 378.
Published by ABC-CLIO, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
Book
HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Book
Condition: New. In.
Published by Pearson Education (US) 1997-12-22, 1997
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Chiron Media, Wallingford, United Kingdom
Book
Paperback. Condition: New.
Published by ABC-CLIO, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Book
Hardback. Condition: New. New copy - Usually dispatched within 4 working days.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Lucky's Textbooks, Dallas, TX, U.S.A.
Book
Condition: New.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Books Unplugged, Amherst, NY, U.S.A.
Book
Condition: New. Buy with confidence! Book is in new, never-used condition.
Published by Quorum Books, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Monster Bookshop, Fleckney, United Kingdom
Book
Hardcover. Condition: New. BRAND NEW ** SUPER FAST SHIPPING FROM UK WAREHOUSE ** 30 DAY MONEY BACK GUARANTEE.
Published by Praeger Pub Text, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Revaluation Books, Exeter, United Kingdom
Book
Hardcover. Condition: Brand New. 378 pages. 9.75x6.50x1.00 inches. In Stock.
Published by ABC-CLIO, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Book
HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Published by Bloomsbury 3PL, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Book Print on Demand
Condition: New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: booksXpress, Bayonne, NJ, U.S.A.
Book Print on Demand
Hardcover. Condition: new. This item is printed on demand.
Published by ABC-CLIO, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Book Print on Demand
Hardback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Published by Bloomsbury Publishing Plc, Westport, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Grand Eagle Retail, Wilmington, DE, U.S.A.
Book
Hardcover. Condition: new. Hardcover. Samli provides an academic rather than a practical day-to-day approach to retailing, and his book may help move retailing toward the mainstream of academic research and interest. . . . The author incorporates good references and an overview of many theories that can be applied in an academic retail setting. Recommended for advanced undergraduate, graduate, and professional collections. ChoiceSamli breaks new ground in the study of retailing by providing, for the first time, a comprehensive look at overall retail marketing strategy written specifically for advanced-level students and professionals in the field. Whereas most books in this area have stressed a how-to approach, Samli focuses on planning, implementing, and analyzing the results of the retail marketing strategy. He argues that as retail competition becomes keener and as the retailing environment becomes more adverse, success in retailing will be equated with the ability to develop an effective marketing strategy rather than extensive emphasis on day-to-day operations.Organizing his study according to the three key phases of the strategy-making process--planning, implementation, and control--Samli proposes a new concept, differential congruence, as the basic philosophy of success in developing a retail marketing strategy. He draws upon the extensive, yet until now largely neglected, body of research in the field to illustrate the principles of effective marketng and demonstrates that these principles and strategies are equally applicable to large retailing giants and small retailing establishments. The comprehensive discussion ranges from an examination of intermarket shopping patterns and the plight of downtown shopping areas to detailed analyses of segmentation in retailing, store-image definition measurement, and retail pricing strategy. An essential text for advanced courses in marketing, sales, and retailing, this book will also be read with profit by store managers and corporate retailing executives. Samli breaks new ground in the study of retailing by providing, for the first time, a comprehensive look at overall retail marketing strategy written specifically for advanced-level students and professionals in the field. Whereas most books in this area have stressed a how-to approach, Samli focuses on planning, implementing, and analyzing the results of the retail marketing strategy. He argues that as retail competition becomes keener and as the retailing environment becomes more adverse, success in retailing will be equated with the ability to develop an effective marketing strategy rather than extensive emphasis on day-to-day operations. Organizing his study according to the three key phases of the strategy-making process—planning, implementation, and control—Samli proposes a new concept, differential congruence, as the basic philosophy of success in developing a retail marketing strategy. He draws upon the extensive, yet until now largely neglected, body of research in the field to illustrate the principles of effective marketng and demonstrates that these principles and strategies are equally applicable to large retailing giants and small retailing establishments. The comprehensive discussion ranges from an examination of intermarket shopping patterns and the plight of downtown shopping areas to detailed analyses of segmentation in retailing, store-image definition measurement, and retail pricing strategy. An essential text for advanced courses in marketing, sales, and retailing, this book will also be read with profit by store managers and corporate retailing executives. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Published by Bloomsbury 3PL, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: AHA-BUCH GmbH, Einbeck, Germany
Book Print on Demand
Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - 'Samli provides an academic rather than a practical day-to-day approach to retailing, and his book may help move retailing toward the mainstream of academic research and interest. . . . The author incorporates good references and an overview of many theories that can be applied in an academic retail setting. Recommended for advanced undergraduate, graduate, and professional collections.' Choice.
Published by Praeger, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Mispah books, Redhill, SURRE, United Kingdom
Book
Hardcover. Condition: Like New. Like New. book.
Published by Quorum Books, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: moluna, Greven, Germany
Book
Gebunden. Condition: New. Klappentextrnrn Samli provides an academic rather than a practical day-to-day approach to retailing, and his book may help move retailing toward the mainstream of academic research and interest. . . . The author incorporates good references and .
Published by ABC-CLIO, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Book
Condition: New. Num Pages: 373 pages, black & white illustrations. BIC Classification: KJS; KNP. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 25. Weight in Grams: 724. . 1989. Illustrated. Hardcover. . . . . Books ship from the US and Ireland.
Published by ABC-CLIO, 1989
ISBN 10: 0899302491ISBN 13: 9780899302492
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Book
Condition: New. Num Pages: 373 pages, black & white illustrations. BIC Classification: KJS; KNP. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 25. Weight in Grams: 724. . 1989. Illustrated. Hardcover. . . . .