Creating Value Data Analytics by Verhoef Peter (42 results)
Creating Value With Data Analytics in Marketing : Mastering Data Science
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Creating Value With Data Analytics in Marketing : Mastering Data Science
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Creating Value with Data Analytics in Marketing (Mastering Business Analytics)
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Lucky's Textbooks, Dallas, TX, U.S.A.Lucky's Textbooks
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US$ 74.02
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Creating Value with Data Analytics in Marketing (Mastering Business Analytics)
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: California Books, Miami, FL, U.S.A.California Books
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US$ 84.00
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Creating Value with Data Analytics in Marketing: Mastering Data Science 2nd Edition
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Taylor & Francis Group, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
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US$ 81.90
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Creating Value with Data Analytics in Marketing
Edwin Kooge, Natasha Walk, Peter C. Verhoef, Jaap E. Wieringa
Language: English
Published by Taylor and Francis Ltd, GB, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
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US$ 94.31
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Paperback. Condition: New. This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to… leverage the information to create value in marketing.Creating Value with Data Analytics in Marketing provides a nuanced view of big data developments and data science, arguing that big data is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors' extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. The second edition of this bestselling text has been fully updated in line with developments in the field and includes a selection of new, international cases and examples, exercises, techniques and methodologies.Tying data and analytics to specific goals and processes for implementation makes this essential reading for advanced undergraduate and postgraduate students and specialists of data analytics, marketing research, marketing management and customer relationship management.Online resources include chapter-by-chapter lecture slides and data sets and corresponding R code for selected chapters.
Creating Value With Data Analytics in Marketing : Mastering Data Science
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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US$ 81.32
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Creating Value With Data Analytics in Marketing : Mastering Data Science
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
Contact seller5-star sellerCondition: Used - As new
US$ 81.88
US$ 20.08 shippingShips from United Kingdom to U.S.A.Quantity: Over 20 available
Condition: As New. Unread book in perfect condition.
Language: English
Published by Taylor & Francis Ltd, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: THE SAINT BOOKSTORE, Southport, United KingdomTHE SAINT BOOKSTORE
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US$ 81.33
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Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.
Creating Value with Data Analytics in Marketing (Mastering Business Analytics)
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
Contact seller5-star sellerCondition: New
US$ 89.10
US$ 16.04 shippingShips from United Kingdom to U.S.A.Quantity: Over 20 available
Condition: New. In.
Creating Value with Data Analytics in Marketing: Mastering Data Science 2nd Edition
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Taylor & Francis Group, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
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US$ 99.13
US$ 3.99 shippingShips within U.S.A.Quantity: 3 available
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Creating Value with Data Analytics in Marketing: Mastering Data Science 2nd Edition
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Taylor & Francis Group, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios
Contact seller4-star sellerCondition: New
US$ 100.81
US$ 11.35 shippingShips from Germany to U.S.A.Quantity: 3 available
Condition: New.
Language: English
Published by Taylor & Francis Ltd, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
Contact seller5-star sellerCondition: New
US$ 103.04
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Condition: New. 2021. 2nd Edition. Paperback. . . . . .
Creating Value with Data Analytics in Marketing
Edwin Kooge, Natasha Walk, Peter C. Verhoef, Jaap E. Wieringa
Language: English
Published by Taylor and Francis Ltd, GB, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
Contact seller5-star sellerCondition: New
US$ 118.05
Free ShippingShips from United Kingdom to U.S.A.Quantity: Over 20 available
Paperback. Condition: New. This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to… leverage the information to create value in marketing.Creating Value with Data Analytics in Marketing provides a nuanced view of big data developments and data science, arguing that big data is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors' extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. The second edition of this bestselling text has been fully updated in line with developments in the field and includes a selection of new, international cases and examples, exercises, techniques and methodologies.Tying data and analytics to specific goals and processes for implementation makes this essential reading for advanced undergraduate and postgraduate students and specialists of data analytics, marketing research, marketing management and customer relationship management.Online resources include chapter-by-chapter lecture slides and data sets and corresponding R code for selected chapters.
Creating Value With Data Analytics in Marketing: Mastering Data Science
Verhoef, Peter C./ Kooge, Edwin/ Walk, Natasha/ Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
Contact seller5-star sellerCondition: New
US$ 114.65
US$ 20.08 shippingShips from United Kingdom to U.S.A.Quantity: 2 available
Paperback. Condition: Brand New. 2nd edition. 314 pages. 9.50x6.75x0.75 inches. In Stock.
Language: English
Published by Taylor & Francis Ltd, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
Contact seller5-star sellerCondition: New
US$ 121.75
US$ 10.50 shippingShips within U.S.A.Quantity: Over 20 available
Condition: New. 2021. 2nd Edition. Paperback. . . . . . Books ship from the US and Ireland.
Creating Value with Data Analytics in Marketing
Edwin Kooge, Natasha Walk, Peter C. Verhoef, Jaap E. Wieringa
Language: English
Published by Taylor and Francis Ltd, GB, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.Rarewaves USA United
Contact seller5-star sellerCondition: New
US$ 99.61
US$ 50.00 shippingShips within U.S.A.Quantity: Over 20 available
Paperback. Condition: New. This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to… leverage the information to create value in marketing.Creating Value with Data Analytics in Marketing provides a nuanced view of big data developments and data science, arguing that big data is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors' extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. The second edition of this bestselling text has been fully updated in line with developments in the field and includes a selection of new, international cases and examples, exercises, techniques and methodologies.Tying data and analytics to specific goals and processes for implementation makes this essential reading for advanced undergraduate and postgraduate students and specialists of data analytics, marketing research, marketing management and customer relationship management.Online resources include chapter-by-chapter lecture slides and data sets and corresponding R code for selected chapters.
Creating Value with Data Analytics in Marketing
Edwin Kooge, Natasha Walk, Peter C. Verhoef, Jaap E. Wieringa
Language: English
Published by Taylor and Francis Ltd, GB, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Softcover
Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK
Contact seller5-star sellerCondition: New
US$ 114.01
US$ 87.01 shippingShips from United Kingdom to U.S.A.Quantity: Over 20 available
Paperback. Condition: New. This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to… leverage the information to create value in marketing.Creating Value with Data Analytics in Marketing provides a nuanced view of big data developments and data science, arguing that big data is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors' extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. The second edition of this bestselling text has been fully updated in line with developments in the field and includes a selection of new, international cases and examples, exercises, techniques and methodologies.Tying data and analytics to specific goals and processes for implementation makes this essential reading for advanced undergraduate and postgraduate students and specialists of data analytics, marketing research, marketing management and customer relationship management.Online resources include chapter-by-chapter lecture slides and data sets and corresponding R code for selected chapters.
Creating Value with Data Analytics in Marketing : Mastering Data Science
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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US$ 247.56
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Condition: New.
Creating Value with Data Analytics in Marketing: Mastering Data Science (Mastering Business Analytics)
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: Lucky's Textbooks, Dallas, TX, U.S.A.Lucky's Textbooks
Contact seller5-star sellerCondition: New
US$ 246.22
US$ 3.99 shippingShips within U.S.A.Quantity: Over 20 available
Condition: New.
Creating Value with Data Analytics in Marketing: Mastering Data Science (Mastering Business Analytics)
Peter C. Verhoef, Edwin Kooge, Natasha Walk, Jaap E. Wieringa
Language: English
Published by Routledge 2021-11-08, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: Chiron Media, Wallingford, United KingdomChiron Media
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US$ 238.51
US$ 20.73 shippingShips from United Kingdom to U.S.A.Quantity: 5 available
Hardcover. Condition: New.
Creating Value with Data Analytics in Marketing : Mastering Data Science
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
Contact seller5-star sellerCondition: New
US$ 241.92
US$ 20.08 shippingShips from United Kingdom to U.S.A.Quantity: 2 available
Condition: New.
Creating Value with Data Analytics in Marketing : Mastering Data Science
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contact seller5-star sellerCondition: Used - As new
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Condition: As New. Unread book in perfect condition.
Creating Value with Data Analytics in Marketing: Mastering Data Science (Mastering Business Analytics)
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: California Books, Miami, FL, U.S.A.California Books
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Creating Value with Data Analytics in Marketing : Mastering Data Science
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
Contact seller5-star sellerCondition: Used - As new
US$ 266.35
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Condition: As New. Unread book in perfect condition.
Creating Value with Data Analytics in Marketing: Mastering Data Science 2nd Edition
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
Contact seller4-star sellerCondition: New
US$ 271.35
US$ 8.70 shippingShips from United Kingdom to U.S.A.Quantity: 3 available
Condition: New.
Creating Value with Data Analytics in Marketing: Mastering Data Science 2nd Edition
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
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US$ 282.77
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Creating Value with Data Analytics in Marketing: Mastering Data Science (Mastering Business Analytics)
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
Contact seller5-star sellerCondition: New
US$ 284.48
US$ 16.04 shippingShips from United Kingdom to U.S.A.Quantity: Over 20 available
Condition: New. In.
Creating Value with Data Analytics in Marketing: Mastering Data Science 2nd Edition
Verhoef, Peter C.; Kooge, Edwin; Walk, Natasha; Wieringa, Jaap E.
Language: English
Published by Routledge, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios
Contact seller4-star sellerCondition: New
US$ 316.97
US$ 11.35 shippingShips from Germany to U.S.A.Quantity: 3 available
Condition: New.
Language: English
Published by Taylor & Francis Ltd, 2021
Series: Mastering Business Analytics, Book 5 of 7. Book 5 of 7 - Mastering Business Analytics
- Hardcover
Seller: THE SAINT BOOKSTORE, Southport, United KingdomTHE SAINT BOOKSTORE
Contact seller5-star sellerCondition: New
US$ 318.13
US$ 21.10 shippingShips from United Kingdom to U.S.A.Quantity: 1 available
Hardback. Condition: New. New copy - Usually dispatched within 4 working days.
