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Language: English
Published by Taylor & Francis Group, 2016
ISBN 10: 1138791733 ISBN 13: 9781138791732
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. pp. 232.
Language: English
Published by Taylor & Francis Group, 2016
ISBN 10: 1138791733 ISBN 13: 9781138791732
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. pp. 232.
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Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Language: English
Published by Taylor & Francis Group, 2016
ISBN 10: 1138791733 ISBN 13: 9781138791732
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. pp. 232.
Condition: New.
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Language: English
Published by Taylor & Francis Group, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Condition: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
Condition: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
Language: English
Published by Taylor & Francis Ltd, London, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach.Stephens emphasizes that consumer behavior does not simply equate to buyer behavior. She examines the thoughts, feelings, and behaviors that shape consumers attitudes and motivations in relation to brands, products, and marketing messages. The new edition of this concise guide to the discipline offers comprehensive coverage of issues including: Technology now integrated into all chapters Consumer vulnerability, expanded beyond young consumers and persons with disabilities to include the economically disadvantaged and those marginalized because of ethnicity and gender Consumers roles in the lives of nonhuman animals, with extensive discussion of the consumer journey toward acquiring an animal companion and the impact of pet ownership on consumers non-pet-related purchasesSuitable for marketing and consumer behavior students at advanced undergraduate and postgraduate levels, this clearly written and thorough textbook will keep students engaged and help them to become savvier marketers. Online resources include links to videos and podcasts, further reading, questions, and exercises. Instructor supplements include PowerPoint slides and chapter quizzes. This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Language: English
Published by Taylor & Francis Group, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Taylor & Francis Group, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
US$ 76.50
Quantity: 2 available
Add to basketCondition: New.
Language: English
Published by Taylor & Francis Ltd, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
US$ 84.33
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Add to basketPaperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
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Language: English
Published by T&F,Routledge,, 2023
Seller: Books in my Basket, New Delhi, India
Soft cover. Condition: New. ISBN:9780367426866.
US$ 96.66
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Language: English
Published by Taylor & Francis Ltd, London, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Seller: AussieBookSeller, Truganina, VIC, Australia
Paperback. Condition: new. Paperback. This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach.Stephens emphasizes that consumer behavior does not simply equate to buyer behavior. She examines the thoughts, feelings, and behaviors that shape consumers attitudes and motivations in relation to brands, products, and marketing messages. The new edition of this concise guide to the discipline offers comprehensive coverage of issues including: Technology now integrated into all chapters Consumer vulnerability, expanded beyond young consumers and persons with disabilities to include the economically disadvantaged and those marginalized because of ethnicity and gender Consumers roles in the lives of nonhuman animals, with extensive discussion of the consumer journey toward acquiring an animal companion and the impact of pet ownership on consumers non-pet-related purchasesSuitable for marketing and consumer behavior students at advanced undergraduate and postgraduate levels, this clearly written and thorough textbook will keep students engaged and help them to become savvier marketers. Online resources include links to videos and podcasts, further reading, questions, and exercises. Instructor supplements include PowerPoint slides and chapter quizzes. This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
US$ 102.41
Quantity: 6 available
Add to basketCondition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Language: English
Published by Taylor & Francis Ltd, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
US$ 112.39
Quantity: Over 20 available
Add to basketCondition: New. 2023. 2nd Edition. Paperback. . . . . .