Major Sporting Events (132 results)

Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Valencia Cuevas, Imelda (illustrator).

Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Valencia Cuevas, Imelda (illustrator).

Condition: New.

Paperback or Softback. Condition: New. My Adventures in Broadcasting: A Unique Perspective on Television Coverage of Major News and Sporting Events. Book.

Condition: As New. Unread book in perfect condition.

Condition: New.

Hardback or Cased Book. Condition: New. My Adventures in Broadcasting: A Unique Perspective on Television Coverage of Major News and Sporting Events. Book.

Condition: As New. Unread book in perfect condition.

Condition: New.

Condition: New.

Condition: New.

Condition: New. In English.

Condition: New.

Condition: As New. Unread book in perfect condition.

Paperback. Condition: Brand New. 82 pages. 9.00x6.00x0.19 inches. In Stock. Valencia Cuevas, Imelda (illustrator).

Condition: New.

Condition: New. In English.

Condition: New.

Condition: As New. Unread book in perfect condition.

Condition: New.

Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.…

Paperback. Condition: New. Brand new book, sourced directly from publisher. Dispatch time is 7-8 days from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains pencil markings. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9780415449243.…

Condition: New.

Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9780415449243.…

Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9780415449243.…

Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Seminar paper from the year 2012 in the subject Health - Sport - Sport Economics, Sport Management, grade: 1,3, European Business School London / Regent's College, course: EVM6A5- Contemporary Issues in Event Management, language: English, abstract: This report examines how Poland capitalised on the opportunities associated with the country's co-hosting of the UEFA EURO 2012 with regards to building a destination brand and identifies strategies that may be implemented in order to further establish and strengthen this brand.In the course of this report the '6Ts of creative destination reputation' are applied to Poland specifically in the context of the country's co-hosting of a major international football event in 2012. It also gives some historical background on the development of the tourism sector in Poland in the last decades and examines and analyses both outcomes of the UEFA 2012 and the associated destination brand-building campaign 'Feel Invited' for the country.Poland's co-hosting of the EURO 2012 has provided the local Destination Marketing Organisation with opportunities to be exploited in terms of building competitive destination brand for the country. This report explores how these opportunities were exploited, taking into account the image of Poland that was held within its target markets for international tourism before and after the event. Finally, it assesses the success of the brand-building initiative during EURO 2012 and gives recommendations with regards to possible future challenges in destination branding the Polish Tourism Organisation should be aware of, as well as how this awareness may influence upcoming campaigns.…

Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Bachelor Thesis from the year 2015 in the subject Business economics - Economic Policy, grade: 1.0, Northumbria University (Newcastle Business School), course: Final Thesis, language: English, abstract: The main objective of this study was to examine the existing economic impact studies on London 2012 after understanding the shortcomings of traditional methods and exploring advanced approaches.In a first step this work has therefore focused on basic economic frameworks, namely Leontief's IOA and the CBA, which have long been used in the event impact evaluations (Levy & Berger, 2013; Preuss, 2004a). Despite their straightforward application, both models reveal significant shortcomings, including the exaggeration of impacts and inability to address opportunity costs (IOA, cf. Lahr & Stevens, 2002) or specific economic situations (CBA, cf. Késenne, 2005).As most of the weaknesses can be traced back to the use of economic multipliers (Preuss, 2004a), this study examined adjustments to the traditional models in a second step. Despite a more complicated realisation and its origin in US-specific data the, RIMSII and IMPLAN models, if at all, reduce the negative multiplier effects (Lynch, 2000; Rickman & Schwer, 1995). On this account, the GCE approach emerged and has been hailed a panacea by a number of event-assessing authors (Dwyer et al., 2004, 2006; Partridge & Rickman, 2010), notwithstanding the fact that the approach still fails to reduce the degree of subjectivity in the evaluation (Kasimati & Dawson, 2009).In a third step, the valuation method of Preuss (2004a, 2004b) has been introduced since its different approach to regionalise the primary impact best fits this studies' objective to present a model that assesses the regional impact of the Olympics.Concluding with a review of five London 2012 studies, this work reveals that several attempts have been made to assess the economic consequences of the event on the British capital. Although a variety of models, including CGE (Blake, 2005), CBA (ARUP, 2002) and IOA (Oxford Economics, 2012), has been employed, it is the author's belief that the literature still lacks a sufficient investigation on the city's regional impact.…

Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. May contain underlining and/or highlighting. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.…