Mindmasters Data Driven Science Predicting by Matz Sandra (44 results)

- Hardcover
Seller: ThriftBooks-Reno, Reno, NV, U.S.A.ThriftBooks-Reno
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Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
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Hardback. Condition: Very Good. A fascinating exploration of how algorithms penetrate the most intimate aspects of our psychology?from the pioneering expert on psychological targeting.There are more pieces of digital data than there are stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology.As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?In Mindmasters, Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives?for example, by improving our mental health, encouraging better financial decisions, or enabling us to break out of our echo chambers.With passion and clear-eyed precision, Matz shows us how to manage psychological targeting and redesign the data game.Mindmasters is a riveting look at what our digital footprints reveal about us, how they're being used?for good and for ill?and how we can gain power over the data that defines us. …

- Hardcover
Seller: World of Books Inc, Montgomery, IL, U.S.A.World of Books Inc
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Hardback. Condition: Good. A fascinating exploration of how algorithms penetrate the most intimate aspects of our psychology?from the pioneering expert on psychological targeting.There are more pieces of digital data than there are stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology.As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?In Mindmasters, Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives?for example, by improving our mental health, encouraging better financial decisions, or enabling us to break out of our echo chambers.With passion and clear-eyed precision, Matz shows us how to manage psychological targeting and redesign the data game.Mindmasters is a riveting look at what our digital footprints reveal about us, how they're being used?for good and for ill?and how we can gain power over the data that defines us. …

- Hardcover
Seller: HPB-Diamond, Dallas, TX, U.S.A.HPB-Diamond
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hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

- Hardcover
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hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

- Hardcover
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hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

- Hardcover
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hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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- Hardcover
Seller: Cheryl's Books, Vinemont, AL, U.S.A.Cheryl's Books
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hardcover. Condition: Good. Hardcover with dust jacket in good condition.

- Hardcover
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hardcover. Condition: Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).

- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Condition: As New. Unread book in perfect condition.

- Hardcover
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- Hardcover
- First Edition
Seller: IDREXI, NEW YORK, NY, U.S.A.IDREXI
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Hardcover. Condition: New. 1st Edition. Pristine condition. Copyright 2025, Sandra Matz. Harvard Business Review Press, publisher. Hardcover with Dustjacket New. 226 pgs. Will wrap properly and professionally for during shipping. Ships fast. Thanks for your support of local book lover seller and please see other interesting items that we offer.…

- Hardcover
Seller: Lakeside Books, Benton Harbor, MI, U.S.A.Lakeside Books
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Condition: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books.

Language: English
Published by Harvard Business Review Press 1/7/2025, 2025
- Hardcover
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores
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Hardback or Cased Book. Condition: New. Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior. Book.

- Hardcover
Seller: medimops, Berlin, Germanymedimops
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- Hardcover
Seller: medimops, Berlin, Germanymedimops
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Condition: as new. Wie neu/Like new.

- Hardcover
Seller: California Books, Miami, FL, U.S.A.California Books
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- Hardcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
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- Hardcover
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- Hardcover
Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios
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- Hardcover
Seller: Basi6 International, Irving, TX, U.S.A.Basi6 International
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Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

Language: English
Published by Harvard Business Review Press 2025-01-07, 2025
- Hardcover
Seller: Chiron Media, Wallingford, United KingdomChiron Media
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US$ 30.20
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Hardcover. Condition: New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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US$ 22.80
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Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.…

- Hardcover
Seller: Brook Bookstore On Demand, Napoli, NA, ItalyBrook Bookstore On Demand
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Condition: new.