Condition: New. SUPER FAST SHIPPING.
Condition: New.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
US$ 134.56
Convert currencyQuantity: Over 20 available
Add to basketCondition: New. In.
Published by Springer International Publishing, 2019
ISBN 10: 3030226247 ISBN 13: 9783030226244
Language: English
Seller: Buchpark, Trebbin, Germany
US$ 50.64
Convert currencyQuantity: 1 available
Add to basketCondition: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher.
Published by Springer International Publishing, 2019
ISBN 10: 3030226247 ISBN 13: 9783030226244
Language: English
Seller: AHA-BUCH GmbH, Einbeck, Germany
US$ 128.20
Convert currencyQuantity: 1 available
Add to basketBuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book explores all relevant aspects of net scoring, also known as uplift modeling: a data mining approach used to analyze and predict the effects of a given treatment on a desired target variable for an individual observation. After discussing modern net score modeling methods, data preparation, and the assessment of uplift models, the book investigates software implementations and real-world scenarios. Focusing on the application of theoretical results and on practical issues of uplift modeling, it also includes a dedicated chapter on software solutions in SAS, R, Spectrum Miner, and KNIME, which compares the respective tools. This book also presents the applications of net scoring in various contexts, e.g. medical treatment, with a special emphasis on direct marketing and corresponding business cases. The target audience primarily includes data scientists, especially researchers and practitioners in predictive modeling and scoring, mainly, but not exclusively, in the marketing context.
Published by Springer International Publishing, 2020
ISBN 10: 3030226271 ISBN 13: 9783030226275
Language: English
Seller: AHA-BUCH GmbH, Einbeck, Germany
US$ 128.20
Convert currencyQuantity: 1 available
Add to basketTaschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book explores all relevant aspects of net scoring, also known as uplift modeling: a data mining approach used to analyze and predict the effects of a given treatment on a desired target variable for an individual observation. After discussing modern net score modeling methods, data preparation, and the assessment of uplift models, the book investigates software implementations and real-world scenarios. Focusing on the application of theoretical results and on practical issues of uplift modeling, it also includes a dedicated chapter on software solutions in SAS, R, Spectrum Miner, and KNIME, which compares the respective tools. This book also presents the applications of net scoring in various contexts, e.g. medical treatment, with a special emphasis on direct marketing and corresponding business cases. The target audience primarily includes data scientists, especially researchers and practitioners in predictive modeling and scoring, mainly, but not exclusively, in the marketing context.
US$ 180.69
Convert currencyQuantity: 2 available
Add to basketHardcover. Condition: Brand New. 350 pages. 9.25x6.10x1.14 inches. In Stock.
Seller: Mispah books, Redhill, SURRE, United Kingdom
US$ 195.74
Convert currencyQuantity: 1 available
Add to basketPaperback. Condition: New. New. book.