e-Business Fundamentals (Routledge eBusiness)
Language: English
Published by Routledge, 2003
- Hardcover
- New
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
AbeBooks seller since March 25, 2015
Condition: New
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Add to basketItem description from seller
In English.
Seller Inventory # ria9780415255943_new
- Title
- e-Business Fundamentals (Routledge eBusiness)
- Author
- Eckersley, Peter; Harris, Lisa; Jackson, Paul
- Publisher
- Routledge
- Publication year
- 2003
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0415255945
- ISBN 13
- 9780415255943
- Item weight
- 664 grams
This comprehensive textbook considers all of the key business, management and technical issues of e-Business, examining and explaining how technologies can help organizations in both the public and private sectors conduct business in new ways.
After addressing the changing nature of the e-Economy and the impact of the dot.com 'bubble' of the late 1990s, Eckersley, Harris and Jackson go on to analyse key software developments and the impact these have had on organizational practices. They then outline the legal and ethical frameworks of e-Business, and consider how companies use various e-commerce tools to enter new markets. Finally, they trace the progress public sector organizations have made in adopting e-Business practice.
This is an accessible, jargon-free and focused textbook that offers readers both a technical and managerial overview of the issues surrounding e-Business. It uses illustrative cases and discussion questions to help students and managers in organizations not only to familiarize themselves with e-Business but also to equip themselves with the skills to challenge and analyze the changing business environment.
"Synopsis" may belong to another edition of this title.
About the Author
Paul Jackson is e-Government Forum Manager for the Institute of Public Finance.
Lisa Harris is Lecturer in e-Business at Brunel University.
Peter Eckersley is an e-Government Research Officer for the Institute of Public Finance.
"About the title" may belong to another edition of this title.
Ria Christie Collections
Uxbridge, United Kingdom
AbeBooks seller since March 25, 2015
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