How does a company succeed in the volatile world of e-commerce? The real challenge is to fully leverage the potential of the Internet as a means to building an agile enterprise. In e-Enterprise Faisal Hoque provides a business vision and a technological method for building an agile, electronically-based enterprise using reusable components. Aimed at CIOs, CEOs, and technologists alike, e-Enterprise explores the strategic challenges faced by companies as they embrace business in the networked economy of the future. It takes a step beyond the simple transaction-based e-commerce model and shows how a business can truly take advantage of rapidly evolving technology.
Aimed at any manager or executive seeking to understand the present and future of e- commerce,
e-Enterprise: Business Models, Architecture, and Components is a leading-edge guide to how the Internet will continue to transform the way any company does business.
While there are any number of books describing the Internet revolution, this title focuses on the ways in which traditional "brick and mortar" companies can reengineer themselves to take advantage of both business-to-customer and business-to-business e-commerce. The author's perspective from both the new world of Internet startups and larger, more established companies provides a valuable edge here. While certain sections make fairly heavy use of e-jargon (for example, terms like e-ROI and e-Vision), there is much to glean here for any manager struggling to make sense of it all. The author identifies future directions for improving the efficiency of your organization through e-commerce, and how to improve customer relationships through the Internet. This book offers many high-level "critical success factors" for implementing changes using e- commerce within your organizational structure.
Later chapters look at some of the technology behind the Internet revolution, including various standards bodies that will help integrate business-to-business e- commerce (like CommerceNet) as well as application servers and component technologies (like CORBA, DCOM, and Enterprise JavaBeans [EJBs]). In all, this book identifies key terms, strategies, and technologies that will be required knowledge for conducting business successfully online. It can be read profitably by anyone seeking to understand how e- commerce can streamline business processes and transform traditional organizations. --Richard Dragan
Topics covered: e-Enterprise basics, brochureware, e-Commerce, e-Business, e-Applications, business-to-consumer (B-to-C) and business-to-business (B-to-B) e-commerce, business and purchasing processes, e-Tailing, consumer portals, customer care and management, electronic bill payment (EBP), virtual marketplaces, procurement and resource management, value chains, e-Transformation, e-Enterprise methodology, e-ROI and e-Measurement, real-time product design, marketing, product assembly, distribution and customer support, architectural considerations for e-Enterprise, critical success factors, e-Data, e-Networks, industry standards for e-Applications: CommerceNet, RossettaNet, Open Financial Exchange, security, user profiling, searching, transaction processing, user notification, reporting and analysis, workflow management, client and server components, application servers, CORBA, DCOM and Enterprise JavaBeans (EJBs), applications servers, enterprise application integration (EAI) overview, UML, and XML.
