e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning

Clark, Ruth C.; Mayer, Richard E.

ISBN 10: 0470874309 / ISBN 13: 9780470874301

Published by Pfeiffer, 2011

About this Item

Seller Inventory # 0470874309-4-29135398

Bibliographic Details

• Title: e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning
• Publisher: Pfeiffer
• Publication Date: 2011
• Language: English
• ISBN 10: 0470874309
• ISBN 13: 9780470874301
• Binding: hardcover
• Edition: 3rd Edition
• Condition: Fair
• Weight: 35 ounces

About this title

Synopsis

Praise for The Third Edition of e-Learning and the Science of Instruction

"If you design online learning, e-Learning and the Science of Instruction is a 'must read.' Unlike all the pontificating and conjecture that's been published about elearning, this important work details the evidence-based findings that provide practical guidelines for effective online instructional design. For me, this book is the 'bible' of our profession."
—Peter Orton, Ph.D., IBM Center for Advanced Learning

"The partnership between Ruth Clark and Richard Mayer in writing successive editions of e-Learning and the Science of Instruction has provided us with one of the most important collaborations in our discipline. Their ability to communicate complex concepts in clear, indeed sparkling prose is unrivalled. In e-Learning and the Science of Instruction, we have a book for everyone including students, professional instructional designers and researchers."
—John Sweller, professor, School of Education, University of New South Wales

"For the experienced instructional designer, having this supportive research provides the rationale needed to obtain consensus from a training development team."
—David L. Bennett, senior training program developer, Northrop Grumman Shipbuilding

"Graduate students, undergraduate students, or employees responsible for designing and developing educational software will benefit from e-Learning and the Science of Instruction. It opens your eyes to interesting ideas that you have never thought of when designing an e-course."
—Thair Hamtini, chairman of the computer information systems department, The University of Jordan

About the Author

Ruth Colvin Clark has worked for more than thirty years with instructional professionals assigned to design, develop, and select effective training for classroom or computer delivery. She is widely published in the areas of training, development, and performance improvement.

Richard E. Mayer is professor of psychology at the University of California, Santa Barbara. He is an internationally-recognized expert in the application of learning psychology to design of instruction in multimedia learning environments, as well as the author of Multimedia Learning and the editor of the Cambridge Handbook of Multimedia Learning.