Advertising in America: The Consumer View

Language: English

  • First Edition
  • Softcover
  • Used
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Seller: Jennifer Duncan, North Aurora, IL, U.S.A.Jennifer Duncan

5-star seller

AbeBooks seller since April 19, 2001

Softcover

Condition: Used - Very good

Original price: US$ 18.00
20% off

Current price: US$ 14.40

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Item description from seller

1968, Division of Research, Graduate School of Business Administration, Harvard. A report and interpretation of the American Assoc of Advertising Agencies' Study on the Consumer Judgment of Advertising. PB (stiff wraps) 473pp, VG (abstract laid in, former library handwritten note ion front endpaper, covers lightly worn at edges, interior clean and unmarked, binding tight).

Seller Inventory # 8375

Bibliographic details

Title
Advertising in America: The Consumer View
Author
Bauer, Raymond A. and Stephen Greyser
Publication year
1968
Condition
Very Good
Dust jacket
No Jacket
Binding
Soft cover
Language
English
Edition
1st Edition

Jennifer Duncan

North Aurora, IL, U.S.A.

5-star seller

AbeBooks seller since April 19, 2001

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Seller's business information

Jennifer Duncan

IL, U.S.A.