The Art of Making Sh!t Up: Using the Principles of Improv to Become an Unstoppable Powerhouse

Work together to up your chances of business success

The Art of Making Sh!t Up combines the lessons learned from a personal journey with the teachings derived from years of honing valuable skills through performing and presenting to thousands of people to demonstrate how working together has helped others found and grow several multimillion-dollar companies.

By focusing on topics that serve as pain points and detailing the tools and techniques of improv, this book helps people and organizations utilize new skill sets to be more productive, more accepting, and more "all in" to create a stronger teammate and team.

• Remove the fear of failure
• Recognize when and how to trust your instincts
• Celebrate and embrace the ideas of others
• Listen effectively―to both people and your environment

Thinking is hard. Listening is easy―and is most often the springboard to huge ideas. Find out how it can work for you with The Art of Making Sh!t Up.

NORM LAVIOLETTE is the Co-founder of Improv Asylum, IA innovation, Laugh Boston, and Asylum Gaming and Esports (AGE). He leads Improv Asylum and IA Innovation’s strategic business and artistic vision locally, nationally and globally. Norm has firsthand experience in building companies from start-up to multimillion-dollar businesses. Norm knows why culture is integral to long-term success and has built a team that exemplifies why communicating, listening and trusting are so important.