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Bibliographic Details

Title: Business Is a Contact Sport : Using the 12 Principles of Relationship Asset Management to Build Buy-In, Blast Away Barriers and Boost Your Business
Publisher: Penguin Publishing Group
Publication Date: 2001
Language: English
ISBN 10: 0028641639
ISBN 13: 9780028641638
Binding: Hardcover
Edition: 1st.
Condition: Good
Weight: 1.347 pounds

About this title

Synopsis

Offers 12 crucial principles for managing business relationships as assets, at every level of the company. Offers a detailed understanding of this special relationship, showing what tools to use and who to know to succeed in any business. Introduces the Relationship Asset Management paradigm, based on these ideas.

About the Author

Tom Richardson and Augusto Vidaurreta are not new to creating and utilizing relationships. When they made their high-profile exit from Arthur Andersen in 1988, they formed the basis for their new principles as they founded and built Systems Consulting Group (SCG). SCG grew from an initial investment of $100 (used for incorporating) to an organization of more than 200 employees, twice named to Inc. magazine's list of the 500 fastest-growing companies in the United States. At SCG, they honed their ideals�create win-wins for your stakeholders, fix broken relationships, and invest in new ones�and created a client list that reads like the Fortune 500. Richardson holds an MBA from the University of Miami. Vidaurreta holds an MBA from the University of Florida.

Tom Gorman is a business book author based in Newton, Massachusetts. He has written or collaborated on more than 15 business books, and his articles have appeared in Business Marketing Magazine and The New York Sunday Times. He holds a BA from Fairleigh Dickinson University and an MBA from New York University's Stern School of Business.

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Better World Books is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised over $35 million for libraries and literacy, donated over 38 million books, and reused or recycled more than 475 million books.

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