Plans That Work arms entrepreneurs and small business owners with an easy-to-follow template for writing persuasive business plans, along with proven models that can be used to analyze potential business opportunities from initial idea to viable venture. This value-packed book will show both entrepreneurs and current business owners how to:

Determine what to include in each plan, why, and for whom
Recognize and avoid common pitfalls in the process
Use the renowned "Timmons Model" to analyze potential business opportunities

About the Author

Jeffry A. Timmons, Ph.D. (Greenfield, MA) is a professor of entrepreneurship at Babson College and the author of New Venture Creation.

Andrew Zacharakis, Ph.D. (Bedford, MA) is an associate professor of entrepreneurship at Babson College.

Steve Spinelli, Ph.D. (Longmeadow, NH) is the founder of Jiffy Lube International and director of Babson College's entrepreneurship program.

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