The Care and Feeding of Ideas: Guide to Encouraging Creativity

223 pp., xv. First published in 1986; this copy, Stated: "Second Printing, January 1987" with "B' in Letter code. Profusely illustrated with Cartoons, Figures. Following the Preface, Contents divided into 2 Parts and 13 Chapters: PART ONE: THINKING (1) "Introduction to Creativity and Change"; (2) "Some Thoughts about Thinking"; (3) "The Machinery of Thinking"; (4) "Habits and Problem Solving"; (5) "Memory--Boxes of Information"; PART TWO: DOING (6) "Specialization as a Problem-Solving Resource"; (7) "Overcoming Ruts and Boxes"; (8) "Time, Money, and Creativity"; (9) "Emotions, Risks, and Problem-Solving"; (10) "Rewards--The Necessary Pot of Gold"; (11) "Pulling Together-Organizing for Creativity"; (12) "Decision Making and Strategy"; (13) "Where Do We Go From Here?"; Index, pp. 219-223. Red cloth with brilliant gilt lettering on spine. Glossy white dustwrapper not price-clipped ($16.95) with Title lettering in dark blue on top half front cover; Subtitle in thinner red letters on lower half front cover; Author name lettering in small thick letters across top front cover; three small drawings by J.J.Sempe, distinguished cartoonist from The New Yorker, embellish front cover. Some slight age-toning to white of dustwrapper and inside panels, else unqualifiedly As New: New book-tight binding (NO creases); sharp corners (NO bumps or curls); NO rubbing wear (dustwrapper did its job, but is itself essentially rubbing-free); NO previous owner names; NO remainder marks. Clean text. Appears UNREAD.…