The Complete Idiot's Guide to E-Commerce

Smith, Rob Jr.; Thompson, Mark; Smith, Robert S.; Speaker, Mark

ISBN 10: 0789721945 / ISBN 13: 9780789721945

Published by Que - A Divisiion of Macmillan Computeer Publishsing, Indianapolis, Indiana, 2000

About this Item

363 Pages Indexed. Front cover has some minor edge wear. The quick and easy way to find the best information to set up or improve your e-commerce company. Idiot-proof steps for evaluating e-commerce wweb sites. Donw-to-earth advice for the latest future trends with real-life examples. If you don't look after your e-buttocks you'll quickly find that all of your competitors are quicker to market when it comes to getting online. Contents in 23 Chapters: What Is Driving the e-Commerce Revolution, The sky is the Limit Internet Market Valuations, The Next Great e-Commerce Company Yours, e-Commerce Defined, The Virtual Corporation, Killer Apps, The Laws of the e-Commerce Jungle, Its Just a Matter of Timme Realt Time vs. Batch, King of the Jungle The Automated Supply Chain, The Customer is King, Show Me the Money, The Virtual Workforce, There's Gold in Them Thar Hills Data Mining, Spinning a Web Internet Marketing, Internet Advertising, Internet Marketing Models, Offline Marketing for Online Businesses, The Marketing Goldrush Data Mining, e- Commerce Resource Planning, Knowledge Management, Customers Leveraging Your e-Commerce Assets, Land Mines Lurking on the Net, and The Definitive d-Commerce Model. This is a fantastic source for those who want a quick, yet thorough, introduction to the world of e-commerce. Large heavy book that may incur additional shipping costs to some locations.

Seller Inventory # 10084

Bibliographic Details

• Title: The Complete Idiot's Guide to E-Commerce
• Publisher: Que - A Divisiion of Macmillan Computeer Publishsing, Indianapolis, Indiana
• Publication Date: 2000
• Language: English
• ISBN 10: 0789721945
• ISBN 13: 9780789721945
• Binding: Trade Paperback
• Edition: First Printing
• Condition: Near Fine

About this title

Synopsis

Offers advice on doing business on the Web, including security issues, online profits, establishing a virtual company, Internet advertising, and the software that makes it all possible

About the Author

Rob Smith is the co-founder of online e-commerce companies Routecool.com and StoneGarden.com. He is also president of Exordium Technology Corp, a think tank, test lab, and consultancy. Mark Speaker is the president of 2MN8 Inc., a company focused on delivering home networking education. He is co-founder of a new Internet company, Learnlots.com. Mark Thompson has written dozens of manuals on personal computing and networking, and has delivered hundreds of lectures and seminars on networking technologies. He is also a co-founder of Learnlots.com.