The Consultant's Guide to Proposal Writing: How to Satisfy Your Clients and Double Your Income

Holtz, Herman

ISBN 10: 0471830445 / ISBN 13: 9780471830443

Published by Wiley, 1986

About this Item

Business genre hardback. 1st printing, Book condition is very fine, pages are tight and clean with no writing or stamps, dust jacket is near fine, has light edge wear, some tanning to whote on cover, no creases, very good looking book.*We have other titles in this genre in stock and give discounts in shipping on additional books sent in the same package, please contact us for more info.**.WRAPPED IN A PLASTIC BAG TO PROTECT CONDITION OF BOOK.Summary - .Your proposal makes a crucial first impression on a potential cloent. But a proposal is more than an image ad. It's a document that presents your ideas, thedepth of your knowledge and experience, and your creativity and professionalism. It's important that it tells your story as effectively and as completely as possible. Your livelihood depends on it!

Seller Inventory # 110208006

Bibliographic Details

• Title: The Consultant's Guide to Proposal Writing: How to Satisfy Your Clients and Double Your Income
• Publisher: Wiley
• Publication Date: 1986
• Language: English
• ISBN 10: 0471830445
• ISBN 13: 9780471830443
• Binding: Hardcover
• Illustrator: Many Diagrams
• Edition: First Printing
• Condition: Very Fine
• Dust Jacket Condition: Near Fine
• Seller catalogs:
  • FINANCE; Business, Personal

About this title

Synopsis

A how-to guide that focuses on marketing strategies and tactics, detailing usefulness of proposals in marketing of consulting skills. The book offers training in the art of writing effective proposals, outlining typical proposal-writing problems, anticipation of the client's needs, and research, along with the most effective ways to use proposals to achieve marketing goals, teaching the basics of effective writing in proposal preparation. Also included are 37 illustrations of principles.

From the Publisher

The essential guide to proposal writing for business consultants just got better. It has been updated and revised to include up-to-the-minute information on writing the most effective proposals. New to this edition are chapters on marketing on the Internet, which includes tips on using e-mail and web sites, and a chapter on desktop publishing. Holtz, a consultant to such companies as IBM, GE, Dun & Bradstreet, and Chrysler, is a leading authority on the subject of writing successful proposals, and offers here all the information consultants need to know.