Dancing with the Tiger: Learning Sustainability Step by Natural Step.

Brian Nattrass and Mary Altomare.

ISBN 10: 086571455X / ISBN 13: 9780865714557

Published by New Society Publishers, Gabriola Island, BC, Canada, 2002

About this Item

INSCRIBED AND SIGNED BY ONE OF THE AUTHORS ("To Morey, Let's Make the Journey to Sustainability Together! All the Best, Brian and Mary"). First Edition [2002], unstated. No subsequent printings noted. Near Fine in Near Fine DJ: Both book and DJ show only minute indications of use. The Book shows the slightest spine lean, while the binding remains perfectly secure; the text is clean. Free of ownership names, dates, addresses, notations, inscriptions, stamps, or labels.The DJ shows some very faint, superficial indentations at the front panel; else flawless the price is unclipped. Overall, very close to 'As New'. NOT a Remainder, Book-Club, or Ex-Library. 8vo. (9.3 x 6.3 x 1 inches). xv, 301 pages. Weight: 1 pound, 7 ounces. Foreward by Nicholas C. Sonntag. Hardback with DJ. Publisher: ; 3rd Edition edition (June 1, 2002)Language: EnglishISBN-10: 086571455XISBN-13: x 9.3 inchesShipping INSCRIBED AND SIGNED BY AUTHOR. First Edition [2002], unstated. No subsequent printings noted.

Seller Inventory # 47735

Bibliographic Details

• Title: Dancing with the Tiger: Learning Sustainability Step by Natural Step.
• Publisher: New Society Publishers, Gabriola Island, BC, Canada
• Publication Date: 2002
• Language: English
• ISBN 10: 086571455X
• ISBN 13: 9780865714557
• Binding: Hardcover
• Edition: 1st Edition
• Dust Jacket Condition: Dust Jacket Included
• Seller catalogs:
  • Business & Economics

About this title

Synopsis

Making social and ecological change happen is not easy. At both the planetary and organizational levels, it is a dance that is fraught with danger for both the change agents themselves and their organizations. It is like dancing with a tiger.

For corporations, communities and other organizations, the choreography of the dance toward sustainability has been systematized by The Natural Step: a framework that provides the science, analysis, methodologies and tools to use in the quest for sustainability. Dancing with the Tiger presents the stories of individuals, teams and organizations learning about change and sustainability, and then acting on that learning. Case studies include some of the most successful companies and communities in North America:

Nike: its struggles, victories and setbacks on the road to sustainability
Starbucks: the tension of modeling corporate responsibility with alarming growth
CH2MHill: its gradual evolution from environmental to sustainability engineering
Whistler: grappling with the paradox of sustainability in a high profile resort town

— as well as Home Depot, Norm Thomson Outfitters, the municipalities of Seattle and Santa Monica, and others.

Following on the success of The Natural Step for Business, this book takes a deeper look at the real business impacts of sustainability. It will be of special interest to business people, government officials, and students of business, organizational development and the environment.

Marketing Plans:
• Review campaign to the business press
• Print and on-line advertising in ‘green’ business journals
• Direct mail and course adoption campaigns

Brian Nattrass is a lawyer, CEO, Chairman of Earth Day International, and author of a book on corporate finance. Mary Altomare is a academic administrator at Yale and Duke universities, and consultant with the World Bank and US AID. Both are now practice leaders for The Natural Step in North America.

Also available by Brian Nattrass and Mary Altomare
The Natural Step for Business
TP $16.95, 0-86571-384-7 • USA

About the Author

Brian and Mary Nattrass are the North American practice leaders for The Natural Step -- one of the world's leading consultancies in sustainable development. Brian has been a lawyer, CEO, and Chairman of Earth Day International, Mary has been a research director and consultant, and both authored The Natural Step for Business (New Society, 1999).