The Debate: The Legendary Contest of Two Giants of Graphic Design

Language: English

Published by The Monacelli Press, 2015

1580934129 / 9781580934121

  • First Edition
  • Hardcover
  • Used
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Hardcover

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Item description from seller

Lovely copy, Near Fine. First US Edition, First Print thus. The Monacelli Press, [New York], 2015. Small format hardcover, 6 x 4 in. Unmarked. Orange decorative cloth covered boards, no jacket as issued. 174p. Illustrated. Light edge wear. Photos of item you will receive. Ships quickly and with care. _____________________________________________________________________________________________________________________________ SYNOPSIS & HISTORY: The first English translation of a famous 1972 debate between Dutch graphic designers Wim Crouwel and Jan van Toorn, a public clash of subjectivity versus objectivity at Amsterdam's Museum Fodor that helped set the stage for bold philosophical showdowns to come in design culture. Held in response to an exhibition of Van Toorn's work at Stedelijk Museum, including student posters protesting the Vietnam War in an era of youth culture and increasing resistance to authority, capitalism, and the power of media the stakes were aesthetic, ethical, and politically charged. Crouwel defended his approach of neutrality and austere rationalism, attention to typography and worksmanship, and professionalism in service of the client's message. Van Toorn argued for his use of chaos, collage, and photographs of everyday life; that a designer's ideas, personality, and political commitments are integral to the work. Dialogue on The Debate has reverberated in graphic design circles for the four decades since, and it is often referenced in modern design criticism as a key marker for the philosophical positions that continue to define the profession. The first English transcript of this key event in design history will allow a contemporary audience to discover the ongoing relevance of The Debate in an increasingly complex visual culture. Along with the transcript, this pocket-sized clothbound book contains a foreword by prominent design critic Rick Poynor, and essays from Dutch design historian Frederike Huygen, who discusses the historical context of the debate, and curator Dingenus van de Vrie, who looks more closely at these two giants' different perspectives on graphic design. A color gallery juxtaposes a representative selection from the oeuvres of Crouwel and Van Toorn, including exhibition designs, calendars, posters, brochures, artist book designs, postal stamps, and fascinating works such as the script of a 1969 stage production based on a story by Jorge Luis Borges, sealed in a tin can, and a many-gatefolded catalog for Ed Ruscha's 'Dutch Details' at Groninger Museum.…

Seller Inventory # C1626LNhi121521a9

Title
The Debate: The Legendary Contest of Two Giants of Graphic Design
Author
Crouwel, Wim; van Toorn, Jan; Poynor, Rick [Foreword]; Huygen, Frederike [Contributor];
Publisher
The Monacelli Press
Publication year
2015
Condition
NEAR FINE
Binding
Hardcover
Language
English
ISBN 10
1580934129
ISBN 13
9781580934121
Edition
First Edition.
Printing
1st printing
Item weight
35 ounces
Dimensions
6x4
Seller catalogs
Art History, Culture, Design

Coffee Cat Books

Chapel Hill, NC, U.S.A.

5-star seller

AbeBooks seller since September 15, 2021

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