Debiasing AI: Rethinking the Intersection of Innovation and Sustainability

In an era where artificial intelligence (AI) drives unprecedented change, Debiasing AI examines the vital intersection of technology, innovation, and sustainability. This book confronts the pressing challenge of bias in AI systems, exploring its far-reaching implications for fairness, trust, and ethical practices. Through a multidisciplinary lens, the author examines how human biases are embedded in large language models, amplified by coded machine learning, and propagated through trained algorithms. Practical strategies are offered to address these issues, paving the way for the development of more equitable and inclusive AI technologies.

With actionable insights, empirical case studies, and theoretical frameworks, Debiasing AI offers a roadmap for designing AI technologies that are not only innovative but also ethically sound and equitable. A must-read for scholars, industry leaders, and policymakers, this book inspires a reimagining of AI’s role in creating a fairer and more sustainable future.

Donghee “Don” Shin is a Professor at Texas Tech University, USA. His work contributes to the role of online algorithmic intermediaries in shaping people’s online consumption. He has published widely in both communication and information systems. He served as the Principal Investigator of a large-scale national research project. He was awarded an Endowed Chair Professorship by the Ministry of Education in Korea as well as a Samsung Endowed Chair. He also served as Regent Professor at Sungkyunkwan University from 2009 to 2016. Shin was inducted as a Fellow of the International Communication Association (ICA Fellow).