The Engineering of Consent

Bernays, Edward L.

Published by University of Oklahoma Press, Norman, OK, 1955

Condition: Used - Near fine

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Sold by Burnside Rare Books, ABAA, Portland, OR, U.S.A.

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Condition: Used - Near fine

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About this Item

First edition, first printing. Bound in publisher's navy blue cloth stamped and lettered in silver; dark blue top stain. Near Fine with modest wear at spine ends. Contents tanned with a tobacco odor. Former owner name to front free endpaper and pencil underlining to text. In a Very Good unclipped dust jacket with rubbing, moderate edge wear, one inch tear with loss to bottom edge of front panel and chipping to top edge. An essay on business engineering by "the father of public relations" and nephew of Sigmund Freud. Bernays was famous for his advertising work with the cigarette company Lucky Strike, Betty Crocker and the Beech-Nut Packing company for its increased sales in bacon products at American breakfast tables.

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Bibliographic Details

Title

The Engineering of Consent

Publisher

University of Oklahoma Press, Norman, OK

Publication Date

1955

Edition

First Edition.

Condition

Near Fine

Dust Jacket Condition

Very Good

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We're a general antiquarian bookshop in Portland, Oregon, welcoming visitors by appointment. We specialize in literature, modern first editions and rare nonfiction. Member ABAA, ILAB.

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Burnside Rare Books, ABAA
OR, U.S.A.

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