Essential Communication - NEW

Concise, compact, and visually exciting, Essential Communication is a fresh approach to human communication. Written by renowned author team Ron Adler, George Rodman, and Athena du Pré, the text more accurately reflects the way that today's students communicate yet still includes more substantive content than other brief books on the market. Filled with skills-oriented concepts and learning objectives, Essential Communication is salient, practical, and engaging.

KEY FEATURES
* A perfect balance of scholarship and practicality in a format that is comprehensive yet concise
* The most comprehensive and practical coverage of issues affecting communication in contemporary life-like social media, ethics, culture, and professionalism-in multiple contexts
* Early, integrated, and effective coverage of public speaking that encourages students to be more confident and effective communicators earlier in the course
* Superior ancillary materials, including an Annotated Instructor's Edition for professors and Dashboard, a reliable and easy-to-use online homework system for students, make it easy for anyone to use this text
* Three concise chapters devoted to interpersonal communication (Chapters 7-9) reflect the increased emphasis in this course on communication in relationships with friends, family members, and romantic partners
* An entire chapter devoted to the practical essentials of communicating for success in the workplace (Chapter 10) takes students step-by-step through the process of finding, getting, and keeping a job and communicating successfully with bosses, employees, and coworkers
* Contemporary photos and captions highlight popular movies, television shows, and pop culture, prompting students to think critically about their own communication
* Questions in the margins prompt students to think critically about the essential concepts in each major section

Ronald B. Adler is Professor Emeritus of Communication at Santa Barbara City College. He is author of Interplay, Twelfth Edition (OUP 2013), Looking Out, Looking In, and Communicating at Work: Principles and Practices for Business and the Professions. In addition to his academic pursuits, Ron works with businesses and nonprofit agencies to improve communication among coworkers as well as with clients and the public.

George Rodman is Professor of Mass Communication at Brooklyn College, City University of New York, where he founded the television writing program. He is author of Mass Media in a Changing World and Making Sense of Media.

Athena du Pré is Distinguished University Professor of Communication and Director of the Strategic Communication and Leadership master's degree program and the Health Communication Leadership graduate-level certificate program at the University of West Florida. She is the author of Communicating About Health: Current Issues and Perspectives, Fourth Edition (OUP 2014) and co-author of Understanding Human Communication (OUP 2014).