The Google Generation : Are ICT Innovations Changing Information Seeking Behaviour?

Gunter, Barrie, Rowlands, Ian, Nicholas, David

ISBN 10: 1843345579 / ISBN 13: 9781843345572

Published by Elsevier Science & Technology, 2009

About this Item

Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Seller Inventory # 5163159-6

Bibliographic Details

• Title: The Google Generation : Are ICT Innovations Changing Information Seeking Behaviour?
• Publisher: Elsevier Science & Technology
• Publication Date: 2009
• Language: English
• ISBN 10: 1843345579
• ISBN 13: 9781843345572
• Binding: Soft cover
• Edition: 1st Edition.
• Condition: Very Good
• Weight: 0.85 pounds

About this title

Synopsis

The Google Generation examines original and secondary research evidence from international sources to determine whether there is a younger generation of learners who are adopting different styles of information search behaviour from older generations as a function of their patterns of use of online technologies. The book addresses the questions: might the widespread availability and use of search engines, such as Google, give rise to a different type of scholar who seeks out and utilises online information sources and thereby develops a different orientation to learning from older generations whose information seeking practices became established initially in the offline world.

About the Authors

Barrie Gunter is Professor of Mass Communication and Head of the Department of Media and Communication, University of Leicester. He was formerly Professor of Journalism Studies at the University of Sheffield and previously worked in the broadcasting sector. He has published 47 books and over 250 book chapters, journal articles and other reports on a range of media, marketing and psychology topics. Among his current interests are the adoption and use of internet and digital TV applications.

Ian Rowlands is a Reader in Scholarly Communication at the School of Library, Archive and Information Studies at UCL and an active member of the Centre for Publishing and CIBER.

David Nicholas is Professor of Information Studies and the Director of the School of Library, Archive and Information Studies at UCL. He is also the Director of the UCL Centre for Publishing and a Director of the CIBER research group.