FT Guide to Business Networking : How to Use the Power of Online and Offline Networking for Business Success

If you?re a busy professional, networking is the fastest and most effective way to build your business or career. Networking is a skill you can?t afford to be without. But what?s the best way to do it? The Financial Times Guide to Business Networking is your definitive introduction to a joined-up networking strategy that really works. Joined-up networking is the most effective way to win more business, climb the career ladder or set up and grow your own business. In this book, professional networker Heather Townsend guides you through everything you need to know to get the most out of both face-to-face and online networking.

Heather Townsend is a performance improvement specialist for professional services, widely published writer and social media expert. Over the past decade, Heather has worked with more than one hundred partners, coached and trained over 1000 lawyers, accountants and other professionals at every level, within the UK’s leading and most ambitious professional practices. She is the UK’s foremost expert on how business people can build meaningful and profitable relationships via social media.

Heather regularly blogs at ‘Joined Up Business Networking For Busy Professionals’ – www.joinedupnetworking.com and ‘Partnership Potential – How to make partner and beyond using networking and social media’ – http://business-efficiency.theefficiencycoach.co.uk.

Heather founded ‘The Efficiency Coach’ – www.theefficiencycoach.co.uk and ‘The Executive Village’ – www.executivevillage.co.uk in 2009.

In her spare time, Heather can often be found whizzing along the pavements with her two children on their scooters.