Good with No dust jacket as issued; 8vo 8" - 9" tall; 236 pages; Blue trade size paperback lightly rubbed at edges. About four pages with highlighted text paragrahs otherwise clean and tight.

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Bibliographic Details

Title

Imagery And Text A Dual Coding Theory of Reading and Writing

Publisher

Lawrence Erlbaum Associates, Mahwah, NJ

Publication Date

2001

Language

English

ISBN 10

0805834397

ISBN 13

9780805834390

Binding

Trade Size Paperback

Edition

Stated First Edition; 1st Printing.

Condition

Good

Dust Jacket Condition

No Dust Jacket As Issued

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About this title

Synopsis

Imagery and Text: A Dual Coding Theory of Reading and Writing presents, for the first time, a unified theory of both reading and writing that derives from and is completely consistent with the Dual Coding Theory of cognition, one of the most influential and empirically sound theories of cognition ever developed. This is the first book to take a systematic theoretical approach to all of the central issues of literacy, including decoding, comprehension, and memory in reading; and planning, drafting, and reviewing in writing. Additionally, theoretical accounts are provided for such profound and elusive literacy concepts as meaning, engagement, inspiration, and persona. Dual Coding Theory is unique in theorizing how both verbal and nonverbal cognition are woven throughout all aspects of literacy.

An outstanding advancement in understanding literacy, Imagery and Text: A Dual Coding Theory of Reading and Writing:
* Explains the major aspects of both reading and writing from an empirically well-established cognitive theory that embraces both language and mental imagery, emphasizing the powerful role of nonlinguistic knowledge and mental imagery in literacy;
* Offers a human alternative to current computer-based theories of cognition and literacy derived from artificial intelligence, treating literacy as an essentially human activity that includes imagery and affect;
* Provides moment-by-moment accounts of both the reading process and the writing process and comparisons with other theories; and
* Presents an extensive review of educational research on the application of dual coding theory.

About the Author

Mark Sadoski is Director of Educational Development and a Professor in the Department of Humanities in Medicine at the Texas A&M Health Science Center College of Medicine and a member of the Department of Educational Psychology and the Department of Teaching, Learning, and Culture at Texas A&M University.

Allan Paivio is Emeritus Professor of Psychology, University of Western Ontario, Canada.

"About this title" may belong to another edition of this title.

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Established in 1991, as family run used bookstore with thousands of gently read books, in stock to chose from. How it all came about I like to read and in about 1987 the house got full. The spare bedroom was literally boxed in. Then in May of 1991 the garage over flowed and then it happen the books had to go as their was no more room in the house or in the garage. So the Book Shop was opened. Well I'm still here and a lot more books have passed through the door of our shop the Ye Old Bookworm. All I wanted was a quite little used bookstore. Well that's how it was suppose to happen. We started with 69,873 and growing to well over 170,000. we got so many book we don't even know what we got. I never planned on being rich and famous. Well I'm still not rich, but the old man is really cleaning up (he's the janitor) and a lot of folks know us now so were sort of famous. We would like to get to know you too. Specialty: General Stock of Paperback and Hardcover, covering just about every subject, most titles listed are Out-Of-Print. Too many too list on line. We Strive to list all of our Hardback books and only a selected few of the Paperback. So if it is not listed that doesn't mean we don't have it. Drop us a line to search our bookshelves for that book your looking for.

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