Key Themes in Interpersonal Communication

• What are the main influences on the formation of self-identity?
• What role do language and non-verbal communication play in the construction and display of identity?
• How does consumer culture impact on displays of self-identity?

The rapid growth of cultural diversity within Western societies not only presents new possibilities and dilemmas for the construction of self and social-identity, but also highlights the need for individuals to be aware of the factors which impact upon co-cultural and intercultural communication. Many of the messages carried in everyday social interaction can be seen to carry the raw materials out of which identities are explored, displayed and constructed.

This introductory text explores the socio-cultural surround in which interpersonal communication takes place, and considers the interface between interpersonal and mass communication. Case studies, models, questions for discussion and examples linking theory and practice allow you to explore ideas about the formation and display of identity in everyday encounters.

Topics include:

• Exploration of the concept of identity
• Identities in groups
• Social identities: ethnic, class, gender and sexuality
• Consumer identities
• Marginalised or ‘outsider’ identities
• Models of communication
• Intercultural communication

Key Themes in Interpersonal Communication is a must-read for all students on Communication studies, Cultural studies and Sociology courses.

Anne Hill is Programme Group Leader for Advertising and Communication at Southampton Solent University, UK. With James Watson, she is co-author of Dictionary of Media and Communication, now in its seventh edition.

James Watson is a former journalist and has worked in further and higher education for many years. He led the team that created the BA in Media and Communication, run in partnership between the University of Greenwich and West Kent College, UK.

Danny Rivers is Lecturer in Film and Cultural Studies at West Kent College and currently course leader for the BA Media and Communication course run by West Kent College/University of Greenwich, UK.

Mark Joyce is Senior Lecturer in Communication Studies and course leader for the BA Media Communication at Southampton Solent University, UK.