Layout Essentials: 100 Design Principles for Using Grids (Design Essentials)

Tondreau, Beth

ISBN 10: 1592537073 / ISBN 13: 9781592537075

Published by Rockport Publishers, 2011

About this Item

Very Good. Binding strong with minor wear. May not include supplements. Stock photo provided.

Seller Inventory # ABE-1774381277933

Bibliographic Details

• Title: Layout Essentials: 100 Design Principles for Using Grids (Design Essentials)
• Publisher: Rockport Publishers
• Publication Date: 2011
• Language: English
• ISBN 10: 1592537073
• ISBN 13: 9781592537075
• Binding: Soft cover
• Edition: 1st Edition
• Condition: Very Good
• Dimensions: 0.62W x 8.5H x 11D inches 0.62 inches width by 8.5 inches height by 11 inches depth
• Weight: 794 grams

About this title

Synopsis

Adhering to certain layout and grids standards and principles is important for any job from brochures, to annual reports, to posters, to websites, to publications. However, knowing how to bend the rules and make certain grids work for the job at hand takes skill.

This book outlines and demonstrates basic layout/grid guidelines and rules through 100 entries including choosing a typeface, striving for rhythm and balance with type, combining typefaces, using special characters and kerning and legibility. These essentials of grid design are critical to the success of any job.
 

About the Author

Beth Tondreau is the founder and principal of BTD, a small design firm that works with publishers to design books and book jackets and small businesses to develop their identities. She currently teaches in the Communication Design Department of New York City College of Technology in New York. Tondreau has been involved as a mentor in the AIGA/NY Mentoring Program and has served on the board of directors of AIGA/NYC.