New Product Development {FIRST EDITION}
Crawford, C. Merle
Sold by Glued To The Tube Books, Minneapolis, MN, U.S.A.
AbeBooks Seller since November 13, 2002
Used - Hardcover
Condition: Used - Very good
Quantity: 1 available
Add to basketSold by Glued To The Tube Books, Minneapolis, MN, U.S.A.
AbeBooks Seller since November 13, 2002
Condition: Used - Very good
Quantity: 1 available
Add to basket"A final note about the use of this book. It is my judgement that the subject of new products management is an applied one, calling on many other disciplines for analytical tools and managerial concepts. As the chapters on organization indicate, the managing of a new products development is a miniaturized version of the managing of the entire firm." This book has 727 pages and is illustrated. This is a VERY GOOD copy of the VERY SCARCE first edition of this title. There are no markings in the book whatsoever. Again, a VERY GOOD copy of this VERY SCARCE title.
Seller Inventory # 008104
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