Online Research Essentials (First Printing) ; Designing and Implementing Research Studies
Language: English
Published by Jossey-Bass, San Francisco, CA, 2009
- First Edition
- Softcover
- Used
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Research Methods For The Social Sciences; 344 pages; Ex-Library copy with usual identifiers. Very slightly cocked spine. Very Good condition otherwise. No other noteworthy defects. No markings on text pages.; - Your satisfaction is our priority. We offer free returns and respond promptly to all inquiries. Your item will be carefully cushioned in bubble wrap and securely boxed. All orders ship on the same or next business day. Buy with confidence.
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- Title
- Online Research Essentials (First Printing) ; Designing and Implementing Research Studies
- Author
- Russell, Brenda & John Purcell
- Publisher
- Jossey-Bass, San Francisco, CA
- Publication year
- 2009
- Condition
- Good+
- Dust jacket
- No Dust Jacket
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0470185686
- ISBN 13
- 9780470185681
- Edition
- First Edition; First Printing.
Online Research Essentials
Designing and Implementing Research Studies
Online Research Essentials
Written by experts in the field, Online Research Essentials provides step-b-step guidance to the student or new practitioner in how to create, test, and deploy online survey research. The book includes everything needed for planning and developing a survey, putting it online, and formatting data for further analysis.
Russell and Purcell provide support for using the popular Microsoft Expression Web and Adobe Dreamweaver web page authoring tools and for using the Access database that is used to collect and store survey results. Online Research Essentials is a comprehensive resource that discusses the practical aspects of survey development and applied research and offers information on a wide range of research-related topics that include:
- Scientific method and research design
- Ethical considerations on using the Internet for research
- Creating web pages
- Planning the research study
- Creating a simple survey on the Internet
- Developing an e-survey
- Creating more complicated Internet surveys
- Sampling procedures
- Developing experimental designs
- JavaScript and web programming and advanced JavaScript programming
- Repeated measures and matched group designs
"Synopsis" may belong to another edition of this title.
About the Author
Brenda Russell, PhD, is an associate professor in the applied psychology program at Pennsylvania State University, Berks in Reading, Pennsylvania. Her recent research involves using the Internet to design, administer, and collect survey and experimental research data.
John Purcell, MBA, MS, is recently retired from Castleton State College in Castleton, Vermont, where he was department chair and professor and coordinator of the e-commerce concentration in the Department of Business Administration.
"About the title" may belong to another edition of this title.
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