A Practical Guide to Data Mining for Business Industry

Ahlemeyer-Stubbe, Andrea; Coleman, Shirley

ISBN 10: 1119977134 / ISBN 13: 9781119977131

Published by John Wiley & Sons, 2014

About this Item

A discussion of data mining with a particular focus on methods and applications for business and industry. 303 pages. No sign of previous use, has a bumped corner.

Seller Inventory # 015048

Bibliographic Details

• Title: A Practical Guide to Data Mining for Business Industry
• Publisher: John Wiley & Sons
• Publication Date: 2014
• Language: English
• ISBN 10: 1119977134
• ISBN 13: 9781119977131
• Binding: Hardcover
• Edition: 1st Edition
• Condition: Near Fine

About this title

Synopsis

Data mining is well on its way to becoming a recognized discipline in the overlapping areas of IT, statistics, machine learning, and AI. Practical Data Mining for Business presents a user-friendly approach to data mining methods, covering the typical uses to which it is applied. The methodology is complemented by case studies to create a versatile reference book, allowing readers to look for specific methods as well as for specific applications. The book is formatted to allow statisticians, computer scientists, and economists to cross-reference from a particular application or method to sectors of interest.

About the Author

Andrea Ahlemeyer-Stubbe, Director Strategic Analytics, DRAFTFCB München GmbH, Germany

Shirley Coleman, Principal Statistician, Industrial Statistics Research Unit, School of Maths and Statistics, Newcastle University, UK