The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field (Entrepreneurship Simplified)

Michalowicz, Mike

ISBN 10: 1591844886 / ISBN 13: 9781591844884

Published by Portfolio (edition First Edition), 2012

About this Item

With dust jacket. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

Seller Inventory # 1591844886-7-1-29

Bibliographic Details

• Title: The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field (Entrepreneurship Simplified)
• Publisher: Portfolio (edition First Edition)
• Publication Date: 2012
• Language: English
• ISBN 10: 1591844886
• ISBN 13: 9781591844884
• Binding: Hardcover
• Edition: First Edition.
• Condition: Fair
• Dust Jacket Condition: Dust Jacket Included

About this title

Synopsis

Full of stories of successful entrepreneurs, The Pumpkin Plan guides you through unconven­tional strategies to help you build a truly profitable blue-ribbon company that is the best in its field

Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of “sell it—do it, sell it—do it” that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try.

This is the exact situation Mike Michalowicz found himself in when he was trying to grow his first company. But that’s when he discovered an unlikely source of inspiration—pumpkin farmers. After reading an article about a local farmer who had dedicated his life to growing giant pump­kins, Michalowicz realized the same process could apply to growing a business. He tested the Pumpkin Plan on his own company and transformed it into a remarkable, multimillion-dollar industry leader. First he did it for himself. Then for others. And now you.

About the Author

Mike Michalowicz launched and sold two multimillion-dollar companies and currently operates his third, Obsidian Launch, a consulting firm that ignites explosive growth in companies that have plateaued. He is the author of The Toilet Paper Entrepreneur and is a small business columnist for The Wall Street Journal. Visit www.PumpkinPlan.com