Send: The Essential Guide to Email for Office or Home.

David Shipley and Will Schwalbe.

ISBN 10: 0307263649 / ISBN 13: 9780307263643

Published by Alfred A. Knopf: Borzoi Books, New York, NY, 2007

About this Item

First Ed, so stated. Fine in Fine DJ: Book shows binding square and secure; text clean. DJ unclipped. As New. NOT a Remainder, Book-Club, or Ex-Library. 8vo. 247pp. Appears Unopened. Hardback with DJ. "Send" is smart, timely, entertaining, a good investment -- and, as a reference book, a keeper. It combines the pithy good sense of Strunk & White's "Elements of Style" with the tongue-in-cheek humor of H. W. Fowler's "Modern English Usage" to produce the equivalent of Amy Vanderbilt's "Etiquette" for the e-set. While most of us take emailing for granted (and, unfortunately, never -- or only rarely -- think about how our message might be received at the other end), David Shipley and Will Schwalbe take us behind the electronic curtain to show us that digital yellow-brick roads might well conceal oodles of anti-personnel devices, most of them of our own unconscious design. "All ye who enter here." might do well to stand at the portal to the World Wide Web. Unfortunately, there's no such warning. And so, all of us -- too glibly, too happily, too unreflectively -- bound through without first taking the time to learn some basic do's and don't's. Shipley and Schwalbe have compiled such a list -- and have provided anecdotes and illustrations aplenty to make digesting that list an eminently enjoyable undertaking. If, for example, you should ever experience "a sudden chill in the ether," you need only turn to page 131 to discover a possible source of the temperature drop between you and your pretended e-pal(s). While "Five Words That Almost Everyone Misuses" (p. 121) certainly wasn't necessary to any reader who's spent a pleasantly sardonic afternoon with Mr. or Mrs. Malaprop, "This Is Annoying How" is the kind of literary circus act that leaves us gasping with delight. If you're one of those readers who enjoyed Lynn Truss's "Eats(,) Shoots & Leaves" -- not only for its usefulness, but also for its moxy -- "Send" is your kind of book. If you're NOT that kind of reader, buy it anyway -- it may save (you) a friend.

Seller Inventory # 41543

Bibliographic Details

• Title: Send: The Essential Guide to Email for Office or Home.
• Publisher: Alfred A. Knopf: Borzoi Books, New York, NY
• Publication Date: 2007
• Language: English
• ISBN 10: 0307263649
• ISBN 13: 9780307263643
• Binding: Hardcover
• Edition: First Ed, so stated.
• Dust Jacket Condition: Dust Jacket Included
• Seller catalogs:
  • Computers and Internet

About this title

Synopsis

When should you email, and when should you call, fax, or just show up?

What is the crucial—and most often overlooked—line in an email?

What is the best strategy when you send (in anger or error) a potentially career-ending electronic bombshell?

Enter Send. Whether you email just a little or never stop, use a desktop or a handheld, here, at last, is an authoritative and delightful book that shows how to write the perfect email—at work, at school, or anywhere. Send also points out the numerous (but not always obvious) times when email can be the worst option and might land you in hot water (or even jail!).

The secret is, of course, to think before you click. Send is nothing short of a survival guide for the digital age—wise, brimming with good humor, and filled with helpful lessons from the authors’ own email experiences (and mistakes). In short: absolutely e-ssential.

About the Author

David Shipley is the deputy editorial page editor and Op-Ed page editor of The New York Times, where he has also served as national enterprise editor and senior editor at The New York Times Magazine. Previously, he was executive editor of The New Republic and a senior presidential speechwriter in the Clinton administration.

Will Schwalbe is senior vice president and editor in chief of Hyperion Books. Previously he was a journalist, writing articles and reviews for such publications as The New York Times, the South China Morning Post, Insight for Asian Investors, Ms. Magazine, and Business Traveller Asia.