The "7 Secrets of Influence" is an invaluable resource for anyone who wants to get results by influencing others - bosses, peers, colleagues, family members or friends. Elaina Zuker has been in all aspects of business, marketing and sales for over 25 years, and has sold millions of dollars of products and services. This is not just theory, her ideas and advice are from her proven track record and they work!
It's especially useful for salespeople always looking to sharpen their competitive edge and boost their productivity.
You may not think of yourself as an Influencer, but everyone has to
be able to confidently interact with others in our Lives and Work.
While Influence may seem like an inherent talent, it's actually a set
of simple yet powerful tools that anyone can learn, practice and master.
It s Not What You Know. It's Not Who You Know. So What is It?
What you need is something of your own, an inner resource you can tap whenever it s needed. In short - influence: a set of skills that can serve you whenever and wherever you are, that you can practice anytime, anywhere, inside or outside an organization. We call it "portable power" - the tools and skills for how to influence anyone. This highly practical guide, filled with realistic advice on succeeding in today s unpredictable business and social climates, enables you to learn the skills needed to succeed in today s competitive business environment.
You will learn how to influence anyone. The Seven Secrets of Influence is filled with vital information, and most important, how to , step-by-step instructions. Topics include:
-how to "read" other people
- how to understand body language
- how to create instant rapport
- how to gain credibility with others
- how to motivate cautious people
Powerful and practical, this book is essential reading and a simple, user-friendly how-to guide for you to influence anyone in today' fast-paced social and business climate.
Elaina Zuker is a seasoned businesswoman, educator, author and consultant to major corporations in the U.S. and internationally.
Her latest book, "The Seven Secrets of Influence" has been translated into four languages and was the Main Selection for the Business Week Book Club. Ms. Zuker conducts seminars on Influence, Leadership, Productivity and Change. Her consulting clients have included Avon Products, American Express, Bankers Trust, MCI, Ogilvy & Mather, Sheraton Corporation.
She has served on the faculties of Montclair State College, Mercy College, Pace University and Marymount College.
As a keynote speaker, she addresses business and professional groups on "Secrets of Influence", "Success Strategies" and other topics.
