The founder of the Subway sandwich shop franchise draws on his own experience to present fifteen important steps to becoming a successful entrepreneur, offering helpful advice and key business strategies ranging from continually improving your business to believing in your people. 60,000 first printing.
"FRED DELUCA is the co-founder of Subway(r). In 1996 in Milford, Connecticut, the home of Subway's corporate offices, he established MILE-the Micro Investment Lending Enterprise-a non-profit organization designed to provide loans for microentrepreneurs. Fred DeLuca lives in Florida.
John P. Hayes is the author of numerous books, a public speaker and trainer on business subjects, including franchising and network marketing, and a marketing coach for small business operators. He resides in Dallas, Texas.