Don't simply show your data tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. Num Pages: 288 pages. BIC Classification: GPH; PB. Category: (P) Professional & Vocational. Dimension: 232 x 286 x 19. Weight in Grams: 654. . 2015. 1st Edition. Paperback. . . . .

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Bibliographic Details

Title: Storytelling with Data: A Data Visualization Guide for Business Professionals
Publisher: John Wiley & Sons Inc
Publication Date: 2015
Language: English
ISBN 10: 1119002257
ISBN 13: 9781119002253
Binding: Soft cover
Edition: 1st Edition
Condition: New

About this title

Synopsis

Don't simply show your data—tell a story with it!

Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation.

Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to:

Understand the importance of context and audience
Determine the appropriate type of graph for your situation
Recognize and eliminate the clutter clouding your information
Direct your audience's attention to the most important parts of your data
Think like a designer and utilize concepts of design in data visualization
Leverage the power of storytelling to help your message resonate with your audience

Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it.

About the Author

Cole Nussbaumer Knaflic tells stories with data. She is founder and CEO of storytelling with data (SWD) and author of the best-selling book, storytelling with data: a data visualization guide for business professionals, which has been translated into a dozen languages, is used as a textbook by more than 100 universities and serves as the course book for tens of thousands of SWD workshop participants.

For nearly a decade, Cole and team have delivered interactive learning sessions highly sought after by data-minded individuals, companies, and philanthropic organizations all over the world. They also help people create graphs that make sense and weave them into a compelling story through the popular SWD blog, podcast, monthly challenge, and live stream events and other resources. Learn more at storytellingwithdata.com.

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