Strategic Value Creation: Design and Execute a Strategy for Breakthrough Returns

Strategic Value Creation shows how senior business leaders can design and execute a data-driven strategy for their organizations to ensure that value creation is focused on the customer segments most integral to business success.

Value creation underpins any successful business and businesses that fail to create unique value for their customers will struggle to survive. This book demonstrates how to recognize when strategy, thinking and actions are flawed, how to correct these and how to devise and implement an effective strategy that unlocks the power of value creation. It provides the practical tools necessary to put strategic theories and frameworks into practice and explains the data needed at every step.

Strategic Value Creation shares the powerful 4Ds framework for strategy execution: Diagnose today, Design tomorrow, Draw the plan and Deliver with data. This framework outlines how to use data for diagnosis, analyse value factors for customer segmentation, determine the value factors their customers value the most and ensure differentiation from competitors. It also covers how to track and measure performance against stated objectives and risks, improve board packs, board back commentary and board meeting effectiveness, and capture and categorize actions, ensuring they are managed effectively.

Rupert Morrison is the Founder and CEO of Arahi, where he advises CEOs and management teams on how to leverage technology to craft and execute groundbreaking strategies. Prior to this, he was Founder and CEO of Concentra Analytics, a leading analytics company recognised for its innovation by the Sunday Times FastTrack Tech 100, and led the creation of OrgVue, a platform solution for HR analytics, organization design and workforce planning, which was selected as one of four Gartner Cool Vendors in the Human Capital Management field from across the globe.

Based in London, UK, Rupert Morrison is also an international conference speaker and industry writer whose contributions have featured in Forbes, The Telegraph and the FT. He is the author of Data-Driven Organization Design, Organizational Planning and Analysis and Strategic Value Creation, all published with Kogan Page.