The Ultimate Question 2.0

Rob Markey

1,355 ratings by Goodreads

Language: English

Published by Ingram Publisher Services Sep 2011, 2011

1422173356 / 9781422173350

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Neuware -In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: ?Would you recommend us to a friend " By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a vital metric: your Net Promoter Score. Since the book was first published, Net Promoter has transformed companies, across industries and sectors, constituting a game-changing system and ethos that rivals Six Sigma in its power.In this thoroughly updated and expanded edition, Reichheld, with Bain colleague Rob Markey, explains how practitioners have built Net Promoter into a full-fledged management system that drives extraordinary financial and competitive results. With his trademark clarity, Reichheld:? Defines the fundamental concept of Net Promoter, explaining its connection to your company’s growth and sustained success? Presents the closed-loop feedback process and demonstrates its power to energize employees and delight customers? Shares new and compelling stories of companies that have transformed their performance by putting Net Promoter at the center of their businessPractical and insightful, The Ultimate Question 2.0 provides a blueprint for long-term growth and success. Englisch.

Seller Inventory # 9781422173350

Title
The Ultimate Question 2.0
Author
Rob Markey
Publisher
Ingram Publisher Services Sep 2011
Publication year
2011
Condition
Neu
Binding
Buch
Language
English
ISBN 10
1422173356
ISBN 13
9781422173350
Edition
1st Edition
Item weight
584 grams
Dimensions
239x160x26 mm

Books-by-Floh

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