Title: Understanding Michael Porter: The Essential Guide to Competition and Strategy
Publisher: Harvard Business Review Press
Publication Date: 2011
Language: English
ISBN 10: 1422160599
ISBN 13: 9781422160596
Binding: Hardcover
Edition: 1st Edition
Condition: New

About this title

Synopsis

Examines and explains the revolutionary business frameworks of Michael Porter, in a book published with full cooperation of Porter, which includes an original Q&A with Porter himself. 25,000 first printing.

About the Author

Joan Magretta has worked with Michael Porter for almost two decades; she is a Senior Associate at the Institute for Strategy and Competitiveness at Harvard Business School, a McKinsey Award winner, and author of What Management Is, a top pick of its year by The Economist. She was a Bain partner and strategy editor of the Harvard Business Review.

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