Values-Based Leadership : A Revolutionary Approach to Business Success and Personal Prosperity

This is a story of triumph that urges readers to join the movement to recover business ethics!

Written in parable-like format, Dr. Kenneth Majer weaves a tale that demonstrates how to apply key elements of leadership based on solid personal values.

The principles in this book provide a great foundation for aligning an organization in an ethically based culture and illustrate the positive impact leader with integrity can have on business performance.

Goes beyond the boardroom and shows how to develop strong character as a leader in business, and, just as important, in personal and family life as well.

Dr. Ken Majer has been a successful consultant and senior executive for over thirty years. He is best known as a leadership specialist skilled in corporate strategy, identity/branding, organizational alignment, change management, reskilling, and corporate communications.

Majer is an effective strategist with proven ability in coaching executives and managers at multiple levels. His special emphasis is on using corporate values as a method for aligning culture.

Dr. Majer is founder and CEO of San Diego-based MajerStrategies, Inc., whose vision is to help companies stay ahead of the curve and adapt to new realities in today’s radically changing business world. He is also currently a San Diego Chairman of TEC, an International Organization of Chief Executives Working Together, and a key advisor to the Leadership Institute for Entrepreneurs at the University of San Diego.

Majer’s clients include AT&T, Citibank, GTE, Motorola, Moore Corporation, Navigational Technologies, Pacific Gas & Electric, Sharp HealthCare, State Farm Insurance, Netscape, Nissan Corporation, Intel, Toyota Financial Services, the U.S. Government, and many other large and small companies and government agencies.

Ken Majer has been an invited speaker to numerous conferences, including two addresses at the White House on the Consumer and Financial Services Industry. His message is clear: In light of the past few years of business scandals and lack of ethics, it’s time to join the values-based revolution. It’s time to recover our individual values and commit to living a life consistent with them.