The Weather Channel: The Improbable Rise of a Media Phenomenon

Batten, Frank, and Cruikshank, Jeffrey L.

52 ratings by Goodreads

Language: English

Published by Harvard Business School, Boston, MA, 2002

1578515599 / 9781578515592

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Seller: Ground Zero Books, Ltd., Silver Spring, MD, U.S.A.Ground Zero Books, Ltd.

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24 cm, 276, illus. (most in color), index. Contents include: Foundations--A new idea--Building the data path--Birthing pains--Flirting with extinction--The fast lane--Brand building and other adventures--Disruptive technologies--The Weather Channelin context.

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Title
The Weather Channel: The Improbable Rise of a Media Phenomenon
Author
Batten, Frank, and Cruikshank, Jeffrey L.
Publisher
Harvard Business School, Boston, MA
Publication year
2002
Condition
very good, very good
Binding
Hardcover
Language
English
ISBN 10
1578515599
ISBN 13
9781578515592
Edition
First Printing.

Ground Zero Books, Ltd.

Silver Spring, MD, U.S.A.

5-star seller

AbeBooks seller since August 14, 1998

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Item5 to 20 business days3 to 6 business days
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Founded and operated by trained historians, Ground Zero Books, Ltd., serves the book collector, the scholar, and institutions. We focus on the individual, and pride ourselves on our personal service. Please contact us with your wants, as we have many books not yet listed in our database.

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Military History, Nuclear, American Revolution, Military Medicine, Vietnam, World War II, British Empire, World War I, Unit Histories, Civil War

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Ground Zero Books, Ltd.

9033 Georgia Avenue
Silver Spring, MD U.S.A. 20910-2254

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