The Weather Channel - The Improbable Rise of a Media Phenomenon

Language: English

Published by Harvard Business School Press, Boston, Massachusetts, 2002

1578515599 / 9781578515592

  • First Edition
  • Hardcover
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Seller: ELK CREEK HERITAGE BOOKS (IOBA), TOMS RIVER, NJ, U.S.A.ELK CREEK HERITAGE BOOKS (IOBA)

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Hardcover

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First Edition / First Printing per complete number line including number one. Hard cover in very good condition with blue boards, black spine cloth and silver gilt spine lettering. Blue end papers; on front free end paper are two gift inscriptions in blue ink; hard to see because blue on blue. Interior text block otherwise clean & tight; no writing, no markings noted. Contains a center section of 8 leaves/16 pages of color photographs on glossy paper depicting Weather Channel personalities reporting weather news both in studio and on location. 276 numbered pages which also contains an Index. Dust jacket in very good condition; not price clipped. * From a review on rear jacket panel by Chuck Salter of Fast Company, "Despite gusts of widespread skepticism and downpours of derisive one-liners, The Weather Channel found an audience. Severe-storm coverage became riveting, breaking news, and the channel's meteorologists became minor celebrities. But the Weather Channel had a far more profound influence on mainstream culture. It didn't just feed farmers, pilots, and weather enthusiasts who had been hungry for more information. It created weather consumers by convincing ordinary people that they needed more weather information than they had been getting.".…

Seller Inventory # 001122

Title
The Weather Channel - The Improbable Rise of a Media Phenomenon
Author
Batten, Frank; with Jeffrey L. Cruikshank
Publisher
Harvard Business School Press, Boston, Massachusetts
Publication year
2002
Condition
Very Good
Dust jacket
Very Good
Binding
Hardcover
Language
English
ISBN 10
1578515599
ISBN 13
9781578515592
Edition
1st Edition
Printing
1st Printing
Seller catalogs
Mass Media, Science

ELK CREEK HERITAGE BOOKS (IOBA)

TOMS RIVER, NJ, U.S.A.

5-star seller

AbeBooks seller since May 10, 2012

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5 Le Diamant St
TOMS RIVER, NJ U.S.A. 08757