The Weather Channel - The Improbable Rise of a Media Phenomenon
Batten, Frank; with Jeffrey L. Cruikshank
Language: English
Published by Harvard Business School Press, Boston, Massachusetts, 2002
- First Edition
- Hardcover
- Used



Seller: ELK CREEK HERITAGE BOOKS (IOBA), TOMS RIVER, NJ, U.S.A.ELK CREEK HERITAGE BOOKS (IOBA)
AbeBooks seller since May 10, 2012
Association member: IOBA
Condition: Used - Very good
US$ 14.00
Quantity: 1 available
Add to basketItem description from seller
First Edition / First Printing per complete number line including number one. Hard cover in very good condition with blue boards, black spine cloth and silver gilt spine lettering. Blue end papers; on front free end paper are two gift inscriptions in blue ink; hard to see because blue on blue. Interior text block otherwise clean & tight; no writing, no markings noted. Contains a center section of 8 leaves/16 pages of color photographs on glossy paper depicting Weather Channel personalities reporting weather news both in studio and on location. 276 numbered pages which also contains an Index. Dust jacket in very good condition; not price clipped. * From a review on rear jacket panel by Chuck Salter of Fast Company, "Despite gusts of widespread skepticism and downpours of derisive one-liners, The Weather Channel found an audience. Severe-storm coverage became riveting, breaking news, and the channel's meteorologists became minor celebrities. But the Weather Channel had a far more profound influence on mainstream culture. It didn't just feed farmers, pilots, and weather enthusiasts who had been hungry for more information. It created weather consumers by convincing ordinary people that they needed more weather information than they had been getting.".…
Seller Inventory # 001122
- Title
- The Weather Channel - The Improbable Rise of a Media Phenomenon
- Author
- Batten, Frank; with Jeffrey L. Cruikshank
- Publisher
- Harvard Business School Press, Boston, Massachusetts
- Publication year
- 2002
- Condition
- Very Good
- Dust jacket
- Very Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1578515599
- ISBN 13
- 9781578515592
- Edition
- 1st Edition
- Printing
- 1st Printing
- Seller catalogs
- Mass Media, Science
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
ELK CREEK HERITAGE BOOKS (IOBA)
TOMS RIVER, NJ, U.S.A.
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