Hardcover and dust jacket in excellent, unmarked, unread (tight binding), next-to-pristine condition (slightest hint of handling). 320 pages. [1.2 lbs].

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Bibliographic Details

Title

The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue

Publisher

Wiley

Publication Date

2021

Language

English

ISBN 10

1119716020

ISBN 13

9781119716020

Binding

Hardcover

Edition

1st Edition.

Condition

New

Dust Jacket Condition

New

Book Type

Book

Seller catalogs

Business / Management / Managing

About this title

Synopsis

The Wall Street Journal bestseller!

Comes with free online companion course

Learn the secrets to getting dramatic results on YouTube

Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.

Full of actionable advice and concrete strategies, this book teaches readers how to:

Launch a channel
Create life-changing content
Drive rapid view and subscriber growth
Build a brand and increase engagement
Improve searchability
Monetize content and audience

Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

About the Author

Derral Eves is a video marketing expert, coach, and speaker. He consults some of the biggest YouTubers in the world on audience development and data-driven strategies. He is the founder of VidSummit, an exclusive annual conference for video creators and marketers. He is executive producer of the highest grossing crowdfunded movie or TV project of all time.

"About this title" may belong to another edition of this title.

Store Description

I opened my first bookstore in Davis CA in 1985, and started selling online in 1998. I've sold about 50,000 books online, with fewer than 100 returns. I take book descriptions seriously--it's an art--and photos, if not initially available, need only to be requested. I've been away from abebooks a few years, but now am back, with vastly increased shelf space, and plan to double the inventory (while maintaining the erstwhile quality). Non-fiction is my bailiwick, the more specialized and obscure the better. So, we share an interest in specific knowledge, and I will cater to your sphere of knowing as only a 40-year book nerd can. Charles

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Charles Berry, Bookseller
CA, U.S.A.

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