The implementation of packaging as brand driver

Language: English

Published by LAP LAMBERT Academic Publishing Jan 2015, 2015

3659672548 / 9783659672545

  • Softcover
  • New
See all details

Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germanybuchversandmimpf2000

5-star seller

AbeBooks seller since January 23, 2017

Softcover

Condition: New

US$ 63.61

US$ 67.49 shipping 
Ships from Germany to U.S.A.

Quantity: 1 available

Add to basket
Free 30-day returns

Item description from seller

This item is printed on demand - Print on Demand Titel. Neuware -The main purpose of this report is to find out the attractiveness of packaging in term of impulse product. The aim is to research how packaging influence customer and to find out which elements of packaging are searched by the consumers from a branded ice cream The report contains of six part. In the first part the origin of the report, background, and methodology, objective of the report and literature review will be placed. In the second part the reader will have some idea of ice cream industry and its basic characteristic. Here the reader also find the competitive level of this industry. In the next part company profile and information about igloo has been placed. In this part SWOT analyses of Igloo, their marketing mix, mission vision and packaging information has described.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 120 pp. Englisch.

Seller Inventory # 9783659672545

Title
The implementation of packaging as brand driver
Author
Abdur Rahman Al Mahmud
Publisher
LAP LAMBERT Academic Publishing Jan 2015
Publication year
2015
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3659672548
ISBN 13
9783659672545
Item weight
197 grams
Dimensions
220x150x8 mm

buchversandmimpf2000

Emtmannsberg, BAYE, Germany

5-star seller

AbeBooks seller since January 23, 2017

Shipping rates from Germany to U.S.A.

Item60 to 60 business days60 to 60 business days
First itemUS$ 67.49US$ 84.36
Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.

Payment methods

  • Visa
  • Mastercard
  • American Express
  • Apple Pay
  • Google Pay
  • Check
  • Paypal

Store description

Impressum Thorsten Retsch Buchversand Mimpf2000 Oberölschnitz 16 95517 Emtmannsberg Deutschland Telefon: 09209-2023188 Email: mimpf2000@online.de USt-ID-Nr.: DE 235096871 Wir führen gebrauchte Bücher aus allen Sparten der Literatur

Specialty

Modernes Antiquariat - Bücher von 1960 bis heute

Seller's business information

buchversandmimpf2000

Germany