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Marketing Principles and Practice - Softcover

 
9780273627982: Marketing Principles and Practice
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The third edition of this best selling text has been updated and revised to provide an up-to-date and student friendly introduction to marketing. New material on a number of areas has been added, including an extra chapter on international marketing. New case studies have also been included and the plates section has been expanded to provide even more colour and illustration. The book retains its fresh and accessible style, making it ideal for students on modular and other introductory courses. An instructors manual and OHPs are available along with a bank of multiple choice questions.

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  • PublisherFt Pr
  • Publication date1998
  • ISBN 10 0273627988
  • ISBN 13 9780273627982
  • BindingPaperback
  • Edition number3
  • Number of pages464
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9780273628156: Marketing Prin Prac 3e Mcq Test Bnk (Marketing Principles and Practice Multiple Choice Question Test Bank)

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ISBN 10:  0273628151 ISBN 13:  9780273628156
Publisher: Financial Times Prentice Hall, 1998
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Adcock, Dennis and Halborg, Al and Ross, Caroline and Bradfield, Ray
ISBN 10: 0273627988 ISBN 13: 9780273627982
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Book Description Paperback. Condition: Used; Acceptable. Dispatched, from the UK, within 48 hours of ordering. The book is perfectly readable and fit for use, although it shows signs of previous ownership. The spine is likely creased and the cover scuffed or slightly torn. Textbooks will typically have an amount of underlining and/or highlighting, as well as notes. If this book is over 5 years old, then please expect the pages to be yellowing or to have age spots. Grubby book may have mild dirt or some staining, mostly on the edges of pages. Seller Inventory # CHL9529263

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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9780273627982. Seller Inventory # 9304671

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Adcock, D.; et al.
ISBN 10: 0273627988 ISBN 13: 9780273627982
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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9780273627982. Seller Inventory # 9304677

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Adcock, D.; et al.
ISBN 10: 0273627988 ISBN 13: 9780273627982
Used Softcover Quantity: 1
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Anybook.com
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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9780273627982. Seller Inventory # 9304676

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Adcock, D.; et al.
ISBN 10: 0273627988 ISBN 13: 9780273627982
Used Softcover Quantity: 1
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Anybook.com
(Lincoln, United Kingdom)

Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9780273627982. Seller Inventory # 9304672

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Adcock, D.; et al.
ISBN 10: 0273627988 ISBN 13: 9780273627982
Used Softcover Quantity: 1
Seller:
Anybook.com
(Lincoln, United Kingdom)

Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9780273627982. Seller Inventory # 9304674

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Adcock, D.; et al.
ISBN 10: 0273627988 ISBN 13: 9780273627982
Used Softcover Quantity: 1
Seller:
Anybook.com
(Lincoln, United Kingdom)

Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9780273627982. Seller Inventory # 9304673

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