Items related to Marketing: Concepts and Strategies

Wm Pride Marketing: Concepts and Strategies ISBN 13: 9780618572502

Marketing: Concepts and Strategies - Softcover

Wm Pride

 
9780618572502: Marketing: Concepts and Strategies
Softcover
ISBN 10: 0618572503 ISBN 13: 9780618572502
Publisher: Houghton Mifflin Company, 2000
View all copies of this ISBN edition:
 
 
Chapters incl: An Overview of Strategic Marketing; Strategic Planning; The Marketing Environment; Social Responsibility and Ethics in Marketing; etc

"synopsis" may belong to another edition of this title.

  • PublisherHoughton Mifflin Company
  • Publication date2000
  • ISBN 10 0618572503
  • ISBN 13 9780618572502
  • BindingPaperback
  • Number of pages625
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