Controlling Broadcasting: Access Policy and Practice in North America and Europe (The Fulbright Papers : Proceedings of Colloquia, Vol 13) - Hardcover

Aldridge, Meryl

Hardcover

ISBN 10: 0719042771 ISBN 13: 9780719042775

Publisher: Manchester Univ Pr, 1994

Synopsis

This text assesses the transformation of broadcasting currently taking place in Europe, where deregulation, coupled with advances in satellite, cable and video technology, promises consumer choice on an American scale. The contributors, from the UK, France, the US and Canada, explore the paradoxes of the new era in broadcasting. Competition from more channels is leading to less diversity in programming; ensuring a voice for minority groups and interests is requiring elaborate regulation; and the creation of a free market in the EC is spawning an array of inconsistent statutes. The writers show how broadcasting remains political; governments strive to keep control, particularly over television, because of its assumed importance in forming public attitudes. Whatever the rhetoric, they suggest, images of elections, of war and of terrorism will be tightly managed.

About this edition

• Publisher: Manchester Univ Pr
• Publication date: 1994
• ISBN 10: 0719042771
• ISBN 13: 9780719042775
• Binding: Hardcover
• Number of pages: 264
• Editor: Hewitt Nicholas